Milwaukee Rally

Milwaukee Rally

August 30 - September 4, 2017


The Harley-Davidson Dealers of Metro Milwaukee will be takin’ the 2017 edition of this year’s action-packed Milwaukee Rally to the streets! Five days, five venues – one big party!

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View the Milwaukee Rally Bikers' Guide!

Plan Your Visit to Milwaukee

Harley-Davidson Museum


City of Festivals




















Participating Venues


Enjoy free entertainment at each dealer's location, plus rides and activities featuring nightly food and drinks specials, drawings for dealer gift certificates, H.O.G. events, demos, contests, music and more!


For more info on the Milwaukee Rally, visit or email .(JavaScript must be enabled to view this email address).


Milwaukee Rally Sponsors



Click here for advertising opportunities in the Official Milwaukee Rally Bikers' Guide.

Milwaukee Deals

Official H-D 110th Anniversary Event Information

Information on the Harley-Davidson 110th Anniversary



Looking for a place to stay during your visit to Milwaukee? Use our hotel booking tool to search for real-time availability at Milwaukee-area hotels. You can also browse the links below for a variety of other lodging options.


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Wisconsin Accommodation Sites

Campgrounds/RV parks

House Rentals




Since the company's inception in 1903, Milwaukee, Wisconsin has been the world headquarters of the Harley-Davidson Motor Company. Over the next 110 years, through generation after generation of passionate owners, years of iconic motorcycle designs and innovations, and the opening of the world's only Harley-Davidson Museum, one thing has remained constant - Milwaukee is the city that Harley-Davidson calls home.

Below, learn more about the history of this storied company. Also, meet Willie G. and Bill Davidson, who share their family's special bond with this American icon.





Road Laws in Wisconsin

Road Laws in Illinois

Road Laws in Michigan

  • Headlight requirements: Modulating headlight permitted
  • Eye protection: Required by law unless equipped with windscreen. Required at speeds over 35 mph
  • Handlebar height: Maximum of 15" above seat
  • Helmet protection: Required for all motorcycle riders under 21. Helmets optional for riders over 21, with 2 year's experience or successful completion of a motorcycle safety course, and $20,000 in first party payable medical benefits
  • Passenger Age Restriction: None

Road Laws in Minnesota

  • Headlight requirements: Daytime Use of Headlight required by state law; 169.974, 5(i) Modulating headlight permitted per Code of Federal Regulations, Title 49, 571.108
  • Eye protection: Required by law
  • Handlebar height: No Restrictions.
  • Helmet protection: Required by law under age 18
  • Passenger Age Restriction: None

Helpful Links

Milwaukee-area Harley-Davidson dealers


It All Starts At Home
Learn more about the birthplace of Harley-Davidson and see some of the Milwaukee's best sights and attractions.

Head West
Venture west to explore "Lake Country" as you make your way through Brookfield to Johnson Creek, with some great stops in between.

Building Momentum
Drive northwest to visit Harley's Operations facility, and continue up through West Bend to Oshkosh.

Shore To Please
Wind your way north along the coast of Lake Michigan, visiting towns and cities known for shopping, surfing, maritime history and more.

Lighthouses, Islands & Ferries
Most open roads simply call you. But in breathtaking Door County, our open roads do much more – they sing a lively song of adventure, romance, beauty, and discovery.


Hal's Harley-Davidson

House of Harley-Davidson

Milwaukee Harley-Davidson

Suburban Motors



A Milwaukee Icon

A Welcome Letter From Bill Davidson

Home page images.

My passion for Harley-Davidson and our museum
is obviously very personal.
I often think about my great grandfather, his brothers and their friend Bill Harley's great accomplishments. A key ingredient to their success was their Milwaukee roots – a strong work ethic, friendly neighbors and, above all, a taste for fun — many elements of the city and surrounding area, that even today, continue to impress travelers who visit. Come see for yourself why all of us here at Harley-Davidson are proud to call Milwaukee home and why we think it's important to continue to preserve the history of our great company.

As you plan your trip to Milwaukee, I encourage you to include the Harley-Davidson Museum on your itinerary. As one of the top tourist destinations in the state of Wisconsin, our museum provides a unique glimpse into the history of America and Milwaukee through the stories and journeys depicted by the many permanent and special exhibits. What's even better is the Harley-Davidson Museum has something for every visitor — whether you are a rider or not. Our award-winning facility gives you the opportunity to see first-hand where our company's history and heritage is housed, offering insight and information only found here. Your visit begins in our 1903 gallery, around the time the company was founded and the industrial revolution was happening in Milwaukee and throughout the U.S. This gallery includes the oldest known Harley-Davidson motorcycle in existence, which is affectionately called Serial Number One, as well as other artifacts from some familiar Milwaukee institutions. As you continue your journey through other galleries, you learn about H-D's longstanding support of the military, our role in vehicle customization and the importance of clubs and competition in creating the Harley-Davidson lifestyle.

In 2013, Harley-Davidson celebrated a great milestone — our 110th anniversary. This global, fan-driven celebration provided many epic experiences around the world, including a hometown event in Milwaukee over Labor Day weekend. Thousands of riders joined us from around the world to celebrate a milestone that began in a 10-by-15-foot wooden shed on Highland Avenue, and now 110 years later, has become a global brand representing freedom, boldness and authenticity.

Bill Davidson, Vice President of the Harley-Davidson Museum and Great-Grandson of Harley-Davidson Co-Founder William A. Davidson.

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