Urban Adventure

Milwaukee's prime lakefront location provides plenty of opportunities for fun and adventure in our great "urban outdoors." Whether you're on two wheels, your own two feet or out on the water, an active adventure is waiting for you here.

History & Architecture

A city with an expansive and diverse heritage, Milwaukee has a rich history just waiting to be explored. Dedic…

A city with an expansive and diverse heritage, Milwaukee has a rich history just waiting to be explored. Dedication and commitment to preservation and revitalization means many of the city's favorite buildings are still in use today, some as museums and some as office buildings, restaurants, shops and more. You'll experience Milwaukee's vibrant history wherever you go in the city, but check out these spots to learn more.

Get On The Water

Get up close and personal with Milwaukee's waterways! Located on the coast of Lake Michigan and at the conflue…

Get up close and personal with Milwaukee's waterways! Located on the coast of Lake Michigan and at the confluence of three rivers, there are so many ways to get out and enjoy the water in Milwaukee!

MKE Scavenger Hunt

You’ll know these favorite museums and attractions as well as a local after completing this scavenger hunt! …

You’ll know these favorite museums and attractions as well as a local after completing this scavenger hunt! Can your family find and do it all?

Other Interests

adventure Videos

Things to Do

Spend a carefree weekend without spending a fortune. No matter what you're looking to do, experience, or enjoy ---- you'll find it easy in Milwaukee. Visit…

City of Festivals

Come celebrate in the City of Festivals! From street festivals to the world’s largest music festival, brew fests and ethnic festivals, there’s always a party going…

Walk Around Milwaukee

Museums, restaurants, shopping, nightlife, beaches — all within walking distance of our beautiful downtown.

Yoga at the Museum

The Milwaukee Art Museum and omTownYogis present Yoga @ the Museum. Join us once a month for yoga in Windhover Hall, beneath the wings, of the…

Bublr Bikes

Bikesharing is now in Milwaukee and couldn't be easier with Bublr Bikes!

DearMKE presents: “ALL IN THE FAMILY”

Meet Harley-Davidson vice president and grandson of the founder Bill Davidson for a personal trip through the history of the legendary motorcycle company from its humble…

S/V Denis Sullivan

Set sail on Wisconsin’s flagship the Sailing Vessel Denis Sullivan!

Beer & Brewing in Milwaukee

You’ve met the beer that made Milwaukee famous, now meet the Milwaukee that makes beer famous. You’ll find it easy to experience beer & brewing in…

While You’re Here

Rocket Fuel