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The world’s 8 best museums for badasses

Wednesday, April 22, 2015

Museums — they shouldn’t be uncharted places you just fib about frequenting while trying to pick up pretty Pratt coeds at bookstores.

They can actually be worth a real-life visit, even for the most fanatical of philistines.

Venturing beyond the beer and brats in Milwaukee

Friday, April 03, 2015

It’s just after 11:30 p.m. on a frigid winter night in Milwaukee, when my boyfriend, Neil, and I descend a handful of stairs bathed in red light and enter a small, very dark, very crowded space that is one of the hottest late-night spots in town.

Summerfest 2015 Announces Grounds Stage Headliners

Tuesday, March 24, 2015

Summerfest, the Guinness Book of World Records-certified largest festival in the world, has announced its 2015 Grounds Stage headliners in addition to its previously revealed Marcus Amphitheater headliners.

OneJet debuts with nonstop service between Milwaukee and Indianapolis

Wednesday, March 18, 2015

Flying directly from Milwaukee to the 2016 Big Ten men's basketball tournament in Indianapolis will be possible following the launch next month of OneJet's service connecting the two cities.

Famed high wire artist Wallenda to attempt longest walk ever at State Fair

Tuesday, March 10, 2015

A unique kind of headliner was announced bright and early this morning for the Wisconsin State Fair, as the festival announced famed high wire artist Nik Wallenda will attempt his longest walk ever at the State Fair.

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News Releases

Sports Tourism World Convenes in Milwaukee April 27-30

Wednesday, April 22, 2015



Kristin Settle
Director of Communications
VISIT Milwaukee
.(JavaScript must be enabled to view this email address)

Sports Tourism World Convenes in Milwaukee April 27-30

VISIT Milwaukee launches sports tourism video

MILWAUKEE – April 22, 2015 – Milwaukee is the center of the sports tourism world April 27-30 when a record-breaking 800 attendees convene at the Wisconsin Center for the National Association of Sports Commissions (NASC) Sports Event Symposium. 

The annual symposium will attract representatives of 100 nationwide sports event organizations, along with sports event owners and professionals from sports commissions, chambers of commerce, destination marketing organizations, facilities/venues, parks and recreation departments and national governing bodies. 

VISIT Milwaukee estimates that the NASC will result in an economic impact to the Milwaukee area of $1.2 million.

Attendees will participate in finance, sales, marketing and leadership seminars led by national sports tourism experts. Hotels, publications and other third parties that provide products/services to the industry will exhibit in a marketplace.

According to VISIT Milwaukee President & CEO Paul Upchurch, “Milwaukee’s reputation as a great sports destination continues to grow in the competitive sports event market, with groups like USA Triathlon choosing to compete here for an unprecedented third consecutive year in 2015. We look forward to showcasing our combination of first-rate sports facilities, hotels and attractions, along with our own brand of hospitality and fun, to the prestigious NASC.”

To coincide with the NASC event and raise awareness of Milwaukee’s image as a great sports destination, VISIT Milwaukee has released an action-packed new sports video as the sixth installment in its tourism video series. Featuring a range of sports from speed skating, soccer and volleyball, to hockey, golf and USA Triathlon, the video showcases indoor and outdoor facilities, as well as the hotels, restaurants and city amenities that make for a great all-round sports package in Milwaukee.

Click here for more information on the NASC and the Sports Event Symposium.

VISIT Milwaukee markets Greater Milwaukee to tourists, and convention and meeting planners, both nationally and internationally. VISIT Milwaukee has approximately 650 members, including hotels/motels, restaurants, attractions, services and area businesses. Total business sales related to tourism amounted to $4.62 billion in Greater Milwaukee in 2013and supported more than 48,500 local jobs. The City of Wauwatosa, Potawatomi Hotel & Casino and the Wisconsin Center District are strategic partners with VISIT Milwaukee, providing funding support for conventions and tourism programs. For more information call 1-800-554-1448 or visit

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