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Wednesday, August 26, 2015

Brewery Collectibles Club “CANvention” makes history in Milwaukee Sept 2-5

For Immediate Release

For more information, contact:

Rich La Susa
CANvention media coordinator
480.452.7186 (no text messages)1
.(JavaScript must be enabled to view this email address)
or
Kristin Settle
Director of Communications
VISIT Milwaukee
414.477.7202
.(JavaScript must be enabled to view this email address)

 

Brewery Collectibles Club “CANvention” makes history in Milwaukee Sept 2-5
Show open to public on Saturday, Sept 5

MILWAUKEE — August 26, 2015— The largest beer can and brewery advertising show in the world takes place in Milwaukee, a city world-renown for its rich brewing history, on September 2-5. More than 1,500 collectors and guests from the U. S. and at least 20 other countries are expected to attend the CANvention at the Wisconsin Center, an event which combines the 45th annual convention of the Brewery Collectibles Club of America (BCCA) with the second Brewery Collectibles World Convention (BCWC).

Originally named the CANvention for its focus on beer cans only, the show now welcomes anyone that has an interest in beer-related collectibles. Hundreds of displays and exhibits will feature beer signs, colorful beer advertising and beer cans, including obsolete items from venerable Milwaukee breweries Miller, Pabst, Schlitz, Blatz and Gettelman, as well as breweries from others states and countries. Also on display will be collectibles (glassware, signs, coasters and labels) from Wisconsin craft breweries, along with items from Argentina, Australia, Belgium, Canada, Germany and Russia.

The public is welcome to join the festivities on Saturday, September 5 from 9 a.m. to 3 p.m. at the Wisconsin Center for an admission fee of $10.

“Although education is a key element in our convention, fun is an essential ingredient during the show. At 1:00 p.m. on Saturday, September 5, all attendees will be able to dig through a mega ‘dump’ of thousands of old beer cans donated by the Rusty Bunch Chapter and other collectors, taking whatever cylindrical treasures they can carry, all free of charge,” said Rich La Susa of the BCCA.

Educational seminars, lectures and other events during the week are open to BCCA members only and include:

“Photographs and History of Milwaukee’s Iconic Breweries: Miller, Pabst and Schlitz” by Paul Bialas; 1 p.m. Friday, September 3.

“The Women that Made the Men that Made the Beer that Made Milwaukee Famous” by local beer historian Bob Giese, 1 p.m., Saturday, September 5.

For more information about the BCCA, log on to www.bcca.com.

About VISIT Milwaukee
VISIT Milwaukee markets Greater Milwaukee to tourists, convention organizers and meeting planners, both nationally and internationally. VISIT Milwaukee has approximately 650 members, including hotels/motels, restaurants, attractions, services and area businesses. In 2014, tourism amounted to $4.9 billion in total business sales in Greater Milwaukee and supported more than 49,000 local jobs. The City of Wauwatosa, Potawatomi Hotel & Casino and the Wisconsin Center District are strategic partners with VISIT Milwaukee, providing funding support for conventions and tourism programs.  For more information call 1-800-554-1448 or visit www.visitmilwaukee.org.

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Tuesday, August 25, 2015

Malibu Open Waterski Championship Returns to Veterans Park Lagoon, August 28-29

For Immediate Release

For more information, contact:

April Coble Eller
910.890.2081
.(JavaScript must be enabled to view this email address)
or
Kristin Settle
Director of Communications
VISIT Milwaukee
414.477.7202
.(JavaScript must be enabled to view this email address)

 

Malibu Open Waterski Championship Returns to Veterans Park Lagoon, August 28-29
World’s best professional and junior skiers to compete at summer festival and water sports trade show

MILWAUKEE— (August 25, 2015) –The Malibu Open Waterski Championship and Summer Festival is returning to Milwaukee’s lakefront Veterans Park Lagoon for the sixth consecutive year on August 28-29. Waterskiing’s top professional and junior athletes will compete in traditional slalom and long-distance jumping for more than $64,000 in prize money. Free-style jumping, barefoot skiing, show skiing, picnic areas, food trucks and outdoor activity vendors round out the exciting two day event, which is open and free to the public.

The Milwaukee Parks and Recreation department is estimating 10,000 spectators will come to observe the extreme water sports competition and interact with the athletes during the Friday and Saturday event.

For the sixth year in a row, the Malibu Open Festival is attracting athletes and spectators from across the globe to the unique location of the lakefront lagoon, set between the Lake Michigan shoreline and the urban backdrop of Milwaukee.

“Athletes from 28 countries around the world will be in Milwaukee competing during the festival for cash prizes and elite world ranking points,” event organizer and competing athlete, April Coble Eller said. “Fans will have an opportunity to interact, take photos, ask questions and get autographs with the skiers while enjoying festival activities, food and music. Former Malibu Open Champion Will Asher of England, two time World Champion Thomas Degasperi of Italy and World Slalom Record holder Regina Jaquess of the USA, will be just a few of the top athletes making a splash in Veterans Park Lagoon.”

In slalom skiing, athletes carve around a six-buoy course while the boat travels at a constant speed of 36 mph with an initial 43-foot line. After completion of each pass, the rope is shortened by a specified length to increase difficulty. In the long-distance jumping event, skiers race toward a 6-foot high ramp reaching speeds of 70 mph and fly distances over 200 feet.

The Malibu Open is a free event for family, friends and all to enjoy. The event is produced by the Pro Ski Tour and sponsored by Malibu Boats. Concessions and parking will be organized by the Milwaukee County Parks Department.

Visit malibuopenfestival.com for more information.

About Pro Ski Tour, LLC.,: Pro Ski Tour, LLC’s goal is to bring water skiing back to the national spotlight giving our spectacular athletes a stage to perform on. The Pro Ski Tour, recreated the Pro Water Ski Tour for the 2008 season which became an immediate success. Through its passion and enthusiasm for water skiing Pro Ski Tour, LLC., continues to bring the amazing talent of these athletes to fans across the country and around the world today and for many years to come. www.malibuopenfestival.com

About Malibu Boats: Malibu Boats is the world’s largest manufacturer of watersports towboats, with a worldwide market share of more than 50 percent. Malibu sells the Wakesetter and Response models—as well as the Axis Wake Research brand—through a global dealer network. With some 450 employees and three manufacturing facilities, in California, Tennessee, and Australia, Malibu builds boats to help you live a #lifewithoutlimits on the water. www.malibuboats.com

@malibuboats | #malibuopen

About VISIT Milwaukee
VISIT Milwaukee markets Greater Milwaukee to tourists, convention organizers and meeting planners, both nationally and internationally. VISIT Milwaukee has approximately 650 members, including hotels/motels, restaurants, attractions, services and area businesses. In 2014, tourism amounted to $4.9 billion in total business sales in Greater Milwaukee and supported more than 49,000 local jobs. The City of Wauwatosa, Potawatomi Hotel & Casino and the Wisconsin Center District are strategic partners with VISIT Milwaukee, providing funding support for conventions and tourism programs.  For more information call 1-800-554-1448 or visit www.visitmilwaukee.org.

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Thursday, August 20, 2015

VISIT Milwaukee Celebrates Success at ASAE

For Immediate Release

For more information, contact:

Kristin Settle
Director of Communications
VISIT Milwaukee
414.477.7202
.(JavaScript must be enabled to view this email address)

 

 

VISIT Milwaukee Celebrates Success at ASAE
2nd prize for booth design and launch of new meetings website

MILWAUKEE — August 20, 2015— VISIT Milwaukee spread the fun and easy spirit of the city in a creative and award-winning way at the 2015 ASAE (American Society of Association Executives) Annual Meeting & Exposition in Detroit from August 8-11, winning 2nd prize for “Best in Show In-Line Booth” design. Designed by VISIT Milwaukee Creative Services Manager Hayley Gallagher, the booth featured hand-drawn illustrations and a Bloody Mary theme, featuring Milwaukee products and traditional garnishes.

“Although Milwaukee is known for its beer culture, we also have a pretty rich Bloody Mary scene, so we thought that might attract some good booth traffic,” said Senior Director of Marketing and Communications Megan Gaus. “Our bold decision to take the booth design in-house resulted in an eye-catching backdrop splashed with a colorful graphic display of Milwaukee icons.”

And 700 Bloody Marys later, the concept proved to be a huge hit, as people lined up for the drink, featuring local Jimmy Luv’s Bloody Mary mix with Milwaukee sausage, pickles and cheese, along with olives, pearl onions and more. The entertaining concept generated lots of interaction with the sales team and was also buzzing on social media at the show.

Also timed for launch at ASAE, VISIT Milwaukee’s completely redesigned and expanded Meetings and Conventions website has already earned kudos from planners for ease and content. Fresh updates and improved navigation were a direct result of industry research and trends, plus feedback from VISIT Milwaukee’s Client Advisory Council that met late last year.

“The site makes planning the perfect meeting in Milwaukee even easier than before with new features like downloadable floor plans for the convention campus and sortable charts for unique venues, sports facilities and hotels,” said Gaus, who oversaw the website development and execution. “An easy online RFP, maps and transportation resources, along with the directory of convention-approved business partners, are all just a click away.”

Outstanding convention services, including information on the enthusiastic core of 200+ volunteers, are featured along with easy access to an expansive video and image library, promotional resources, team-building suggestions and leisure activities geared toward the convention attendee.

About VISIT Milwaukee
VISIT Milwaukee markets Greater Milwaukee to tourists, convention organizers and meeting planners, both nationally and internationally. VISIT Milwaukee has approximately 650 members, including hotels/motels, restaurants, attractions, services and area businesses. In 2014, tourism amounted to $4.9 billion in total business sales in Greater Milwaukee and supported more than 49,000 local jobs. The City of Wauwatosa, Potawatomi Hotel & Casino and the Wisconsin Center District are strategic partners with VISIT Milwaukee, providing funding support for conventions and tourism programs.  For more information call 1-800-554-1448 or visit www.visitmilwaukee.org.

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Friday, August 14, 2015

Police Fleet Expo 2015 Draws 1,500 to Milwaukee Aug 18-21

For Immediate Release

For more information, contact:

Kathryn Murnik
Hendon Media Group
847.471.4645
.(JavaScript must be enabled to view this email address)
or
Kristin Settle
Director of Communications
VISIT Milwaukee
414.477.7202
.(JavaScript must be enabled to view this email address)

 

Police Fleet Expo 2015 Draws 1,500 to Milwaukee Aug 18-21
Expo at Wisconsin Center / Ride & Drive event in Oak Creek

MILWAUKEE— (August 13, 2015) – An expo tailored for law enforcement personnel from around the country that work directly with police vehicles, the Police Fleet Expo 2015 expects attendance to reach 1,500 in Milwaukee from August 18-21.

The Expo features all the latest new vehicle information from auto manufacturers, plus the latest products from aftermarket manufacturers, suppliers and service providers. Attendees ranging from highly experienced to those new to police fleet management get a hands-on feel for latest products and services.

Seminars by leading experts address topics such as cutting costs and managing fleets of various sizes more efficiently. Valuable networking takes place with other police fleet managers and professionals to share solutions and assist in performing the job more effectively.

A major highlight of the Expo is the Ride & Drive to be held at MATC’s Oak Creek Campus on Tuesday, August 18 from 10:00 a.m.-3:00 p.m. This event provides an opportunity for attendees to test out new vehicle models and equipment on a course designed to challenge maneuverability and precision driving.

VISIT Milwaukee estimates the local economic impact of this event at $2.1 million.

More information on the Police Fleet Expo 2015 can be found here.

About VISIT Milwaukee
VISIT Milwaukee markets Greater Milwaukee to tourists, convention organizers and meeting planners, both nationally and internationally. VISIT Milwaukee has approximately 650 members, including hotels/motels, restaurants, attractions, services and area businesses. In 2014, tourism amounted to $4.9 billion in total business sales in Greater Milwaukee and supported more than 49,000 local jobs. The City of Wauwatosa, Potawatomi Hotel & Casino and the Wisconsin Center District are strategic partners with VISIT Milwaukee, providing funding support for conventions and tourism programs.  For more information call 1-800-554-1448 or visit www.visitmilwaukee.org.

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