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Our Press Releases

Monday, March 20, 2017

VISIT Milwaukee adds three members to marketing and communications team

FOR IMMEDIATE RELEASE

For more information contact:

Kristin Settle
Director of Communications
VISIT Milwaukee
414.477.7202
.(JavaScript must be enabled to view this email address)


VISIT Milwaukee adds three members to marketing and communications team

MILWAUKEE (March 20, 2017) Claire Hanan has joined the communications team at VISIT Milwaukee as a communications manager. Emily Tau joins the VISIT team as a communications coordinator. Both will work with travel writers to showcase the best of the Greater Milwaukee area and increase the economic impact of tourism in the region. Amanda Buhrman has joined the marketing team as digital marketing manager. Ms. Buhrman will lead VISIT Milwaukee’s website redesign and will be responsible for all digital marketing efforts.

Ms. Hanan comes to VISIT Milwaukee from Milwaukee Magazine, where she served most recently as a senior editor. Ms. Tau comes by way of Design Fugitives, an art and architectural design firm, where served as the head of administration and marketing. Ms. Buhrman was the E-Commerce Program Manager at technology consulting firm Perficient.

“We’re thrilled to have Claire, Emily and Amanda as a part of the VISIT Milwaukee team. Their skills and experience speak for themselves and I am confident they will contribute to our goal of making the Greater Milwaukee area a top travel destination,” says Megan Suardini, vice president of marketing & communications at VISIT Milwaukee.

Ms. Hanan previously worked for book publisher Simon & Schuster, and received her undergraduate degree from University of Missouri in 2010. Before Design Fugitives, Ms. Tau worked at popular Milwaukee restaurant AJ Bombers for nearly six years, serving as the general manager in her final year with the company. She graduated from Marquette University in 2010. For the last 10 years, Ms. Buhrman has in a number of digital marketing roles. She graduated from Milwaukee Area Technical College in 2007 with her associates degree in marketing management.

*Headshots available upon request.

About VISIT Milwaukee
Celebrating 50 years in 2017, VISIT Milwaukee is the Greater Milwaukee area’s convention & visitors bureau, marketing the destination as a top choice for business, convention, and leisure travel to national and international visitors to increase the economic impact of tourism in the region. Each year, tourism supports over 50,000 full-time jobs and brings in over $5 billion to the community. VISIT Milwaukee has over 650 members, including hotels/motels, restaurants, attractions, services and area businesses. The City of Wauwatosa, Potawatomi Hotel & Casino and the Wisconsin Center District are strategic partners with VISIT Milwaukee, providing funding support for conventions and tourism programs. For more information call 1-800-554-1448 or visit www.visitmilwaukee.org.

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Tuesday, February 14, 2017

VISIT Milwaukee selects Hanson Dodge for website redevelopment

FOR IMMEDIATE RELEASE

For more information contact:

Kristin Settle, director of communications
VISIT Milwaukee
414-287-6230
.(JavaScript must be enabled to view this email address)


VISIT Milwaukee selects Hanson Dodge for website redevelopment

MILWAUKEE— (February 14, 2017) –VISIT Milwaukee, the region’s destination marketing organization responsible for branding the city and attracting conventions, events, business and leisure travel to the Greater Milwaukee area, has selected Milwaukee-based full-service agency Hanson Dodge as its new partner to oversee the development and launch of the new VISIT Milwaukee website. A total of 17 local and national agencies participated in the RFP process.

The project will completely reinvent VISIT Milwaukee’s website from the ground up, including expanded content, interactive maps, itinerary builders, international translations and resources, technology to support VR video and many other future enhancements.

“VISIT Milwaukee’s digital channels are at the core of our marketing strategy,” said Megan Suardini, vice president of marketing and communications for VISIT Milwaukee. “In the last five years, VISITMilwaukee.org traffic has grown by 65 percent. We know that if a prospective visitor lands on our website they are four times more likely to visit our city, which make this project key to growing Milwaukee’s future tourism economy.”

Founded in Milwaukee in 1981, Hanson Dodge has an award-winning track record of being first to market with new marketing and technology innovations and specializes at the strategic integration of branding, advertising, technology and digital commerce.

“As a national agency with a strong commitment to our local community, we’re excited to partner with VISIT Milwaukee and unleash our creative energy on the city that we love,” said Tim Dodge, president of Hanson Dodge.

The new website will also integrate VISIT Milwaukee’s other owned websites, including Milwaukee365.com and VISITWauwatosa.org. VISIT Milwaukee anticipates that the new website will be launched by the end of 2017.

About VISIT Milwaukee
Celebrating 50 years in 2017, VISIT Milwaukee is the Greater Milwaukee area’s convention & visitors bureau, marketing the destination as a top choice for business, convention, and leisure travel to national and international visitors to increase the economic impact of tourism in the region. Each year, tourism supports over 50,000 full-time jobs and brings in over $5 billion to the community.  VISIT Milwaukee has over 650 members, including hotels/motels, restaurants, attractions, services and area businesses. The City of Wauwatosa, Potawatomi Hotel & Casino and the Wisconsin Center District are strategic partners with VISIT Milwaukee, providing funding support for conventions and tourism programs.  For more information call 1-800-554-1448 or visit www.visitmilwaukee.org.

About Hanson Dodge
Hanson Dodge is a fully integrated, strategically driven agency — a mashup of designers, developers, writers, inventors, strategists, dreamers and analysts. We unleash the full power of our collective mind to inspire audiences and transform business. Our specialties are brand engagement, campaign development, technology solutions and digital commerce. Learn more at hansondodge.com.

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Tuesday, February 07, 2017

VISIT Milwaukee names new sales account executive

FOR IMMEDIATE RELEASE

For more information contact:

Margaret Casey
Communications Manager
VISIT Milwaukee
414.287.4232
.(JavaScript must be enabled to view this email address)


VISIT Milwaukee names new sales account executive

MILWAUKEE— (February 7, 2017) –  Connie Kopecky has joined the staff of VISIT Milwaukee as sales account executive. In her position, Kopecky will focus on bringing self-contained/single property meetings and conferences to the city.

Ms. Kopecky comes to VISIT Milwaukee with more than 20 years of experience at GMR Marketing LLC, where her most recent position was director of travel, corporate events, meetings and hospitality.

“Connie’s experience in building customer and partner relationships, while providing service excellence, makes her uniquely qualified to promote Milwaukee as a sought-after destination for the self-contained groups segment. We are happy to welcome her to the VISIT Milwaukee sales team,” said Paul Upchurch, president and CEO at VISIT Milwaukee.

About VISIT Milwaukee
Celebrating 50 years in 2017, VISIT Milwaukee is the Greater Milwaukee area’s convention & visitors bureau, marketing the destination as a top choice for business, convention, and leisure travel to national and international visitors to increase the economic impact of tourism in the region. Each year, tourism supports over 50,000 full-time jobs and brings in over $5 billion to the community.  VISIT Milwaukee has over 650 members, including hotels/motels, restaurants, attractions, services and area businesses. The City of Wauwatosa, Potawatomi Hotel & Casino and the Wisconsin Center District are strategic partners with VISIT Milwaukee, providing funding support for conventions and tourism programs.  For more information call 1-800-554-1448 or visit www.visitmilwaukee.org.

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Thursday, February 02, 2017

Paul Upchurch re-elected Tourism Board Chair for 5th consecutive year

FOR IMMEDIATE RELEASE

For more information contact:

Kristin Settle, director of communications
VISIT Milwaukee
414-287-6230
.(JavaScript must be enabled to view this email address)


Paul Upchurch re-elected Tourism Board Chair for 5th consecutive year

MILWAUKEE— (January 31, 2017) – Paul Upchurch, president & CEO of VISIT Milwaukee, has been re-elected chairman of the Wisconsin Governor’s Council on Tourism for the fifth consecutive year.

The Governor’s Council on Tourism is tasked to be state Department of Tourism advisory board. The Council includes members who are appointed by the Governor from all around the state that range in areas of expertise and include legislators, hotel owners, chambers of commerce leaders and theater owners. Members also serve on subcommittees dedicated to grant reviews, general marketing, meetings and conventions, and sports marketing.

“Congratulations to Paul Upchurch on his well-deserved re-election as Chairman of the Governor’s Council on Tourism,” said Wisconsin Tourism Secretary Stephanie Klett. “Paul’s strong leadership and insight have been a big asset to the Governor's Council and Wisconsin's Tourism Industry as a whole” added Klett. “We’re thrilled to have his continuing expertise and vision in the years to come.”

Tourism is Wisconsin’s second largest industry, with a $19 billion economic impact and supporting over 190,000 jobs statewide. Milwaukee represents the largest tourism market in the state with a $5 billion economic impact, supporting 50,000 full time jobs.

About VISIT Milwaukee
Celebrating 50 years in 2017, VISIT Milwaukee is the Greater Milwaukee area’s convention & visitors bureau, marketing the destination as a top choice for business, convention, and leisure travel to national and international visitors to increase the economic impact of tourism in the region. Each year, tourism supports over 50,000 full-time jobs and brings in over $5 billion to the community.  VISIT Milwaukee has over 650 members, including hotels/motels, restaurants, attractions, services and area businesses. The City of Wauwatosa, Potawatomi Hotel & Casino and the Wisconsin Center District are strategic partners with VISIT Milwaukee, providing funding support for conventions and tourism programs.  For more information call 1-800-554-1448 or visit www.visitmilwaukee.org.

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