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Thursday, March 06, 2014

Midwest Foodservice Expo March 10-12 in Milwaukee

For Immediate Release:

Tracy Kosbau, V.P. of Marketing and Public Relations
Wisconsin Restaurant Association
Office: 800-589-3211
Mobile/On-site: 608-698-5853
.(JavaScript must be enabled to view this email address)

or

Wendy Strong, Director of Public Relations
VISIT Milwaukee
414-287-6232
.(JavaScript must be enabled to view this email address)


Midwest Foodservice Expo March 10-12 in Milwaukee

Milwaukee – March 6, 2014 – An estimated 7,000 foodservice and hospitality professionals are expected to attend the Midwest Foodservice Expo from March 10-12, 2014 at the Wisconsin Center in Milwaukee, Wisconsin.  The Midwest Foodservice Expo (formerly the Wisconsin Restaurant Expo) is the largest and most inclusive state show in the Midwest, featuring new trends and product releases, tips for increasing productivity and profits, and solutions to the challenges of today’s marketplace. 

Thousands of innovative products, equipment and services will be featured in the exhibit hall and will also include a Gluten Free Resource Center, pastry studio, design gallery and financial advice. Demonstrations include craft cocktail creation and a Culinary Theater featuring Kyle Cherek, host of Public Television’s Wisconsin Foodie, and a line-up of prominent chefs. Educational programs covering a range of topics are on offer and colorful competitions will be held in tabletop design and cake decoration.

Other highlights:

  • Keynote address presented by Cat Cora: celebrated chef, restaurant mogul, author, humanitarian and media maven. Cat made television history in 2005 on Food Network’s Iron Chef America as the first female Iron Chef. Monday, March 10th at 10:00 a.m. (doors open at 9:30).
  • Keynote address on Tuesday with renowned chef Sandy D’ Amato: acclaimed chef, mentor and author. Tuesday, March 11th at 11:30 a.m. (doors open at 11:00).
  • Stephanie Klett, Wisconsin Department of Tourism Secretary, will visit the Expo on Monday, March 10th. Governor Scott Walker will be at the Expo on Tuesday, March 11th for the ProStart Invitational from 3:00 – 4:00 p.m.

The Midwest Foodservice Expo is open to foodservice industry personnel only and provides ideal networking opportunities for the entire industry. For more information on registration and schedule: www.everythingfoodservice.org.

For more information on the Wisconsin Restaurant Association: https://www.wirestaurant.org/

VISIT Milwaukee markets Greater Milwaukee to tourists, and convention and meeting planners, both nationally and internationally. VISIT Milwaukee has approximately 600 members, including hotels/motels, restaurants, attractions, services and area businesses. Total business sales related to tourism amounted to $4.25 billion in Greater Milwaukee in 2012 and supported more than 48,000 local jobs. The City of Wauwatosa, Potawatomi Bingo Casino and the Wisconsin Center District are strategic partners with VISIT Milwaukee, providing funding support for conventions and tourism programs. For more information call 1-800-554-1448 or visit www.visitmilwaukee.org.

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Thursday, February 20, 2014

Hunters Meet Geek Culture in Milwaukee

FOR IMMEDIATE RELEASE

Wendy Strong, Director of Public Relations
VISIT Milwaukee
414.287.6233
.(JavaScript must be enabled to view this email address)


Hunters Meet Geek Culture in Milwaukee

Milwaukee – February 20, 2014 – What happens when more than 20,000 pheasant and quail hunting enthusiasts meet up with 6,000 Anime fans dressed up as their favorite superheroes? Some very surprised looks on the camouflage-clad hunters when they find out that both events are in Milwaukee’s Wisconsin Center on the same weekend!

From February 14-16 Milwaukee was the epicenter for two groups that come from very different worlds. The National Pheasant Fest and Quail Classic, the country’s largest event and tradeshow for upland hunters, sport dog owners and wildlife habitat conservationists took over the second and third floor of the Wisconsin Center, while the colorful Anime devotees set up vendor booths, gaming areas, sessions on Japanese culture and more on the ground floor and extending over the skywalk to the Hyatt Regency Milwaukee.

Wisconsin Center staff made it all work, including organizing a staging area for more than 100 dogs assembled for a bird dog parade on the third floor.  An army of VISIT Milwaukee volunteers stationed around the convention center made sure that no one was feeling like they had the wrong venue, and meeting planners agreed that all ran as smoothly as possible.

Who says Anime fans can’t be bird dog-lovers? And that hunters can’t get caught up in superhero adventures? 

Milwaukee made them all feel welcome and assured that they went home with lots of stories to share. As one hesitant hunter said when asked to pose with costumed Anime fans, “Can you take a photo on my cellphone too?  I’m from the country and they’ll never believe this.”

VISIT Milwaukee markets Greater Milwaukee to tourists, and convention and meeting planners, both nationally and internationally. VISIT Milwaukee has approximately 600 members, including hotels/motels, restaurants, attractions, services and area businesses. Total business sales related to tourism amounted to $4.25 billion in Greater Milwaukee in 2012 and supported more than 48,000 local jobs. The City of Wauwatosa, Potawatomi Bingo Casino and the Wisconsin Center District are strategic partners with VISIT Milwaukee, providing funding support for conventions and tourism programs.  For more information call 1-800-554-1448 or visit www.visitmilwaukee.org.

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Tuesday, February 11, 2014

Pheasant Fest Features Bird Dogs, Hunting, Wild Game Cooking This Weekend

FOR IMMEDIATE RELEASE

Wendy Strong, Director of Public Relations
VISIT Milwaukee
414.287.6233
.(JavaScript must be enabled to view this email address)

or:

Rehan Nana, Public Relations Specialist
Pheasants Forever
Cell: (913) 488-7529
.(JavaScript must be enabled to view this email address)


Pheasant Fest Features Bird Dogs, Hunting, Wild Game Cooking This Weekend

Pheasant Fest and Quail Classic at the Wisconsin Center

Milwaukee – February 11, 2014 –  Approximately 25,000 are expected to attend the Pheasant Fest and Quail Classic this weekend February 14-16th at the Wisconsin Center. Organized by the national association Pheasants Forever, the show is the country’s largest event for upland hunters, sport dog owners and wildlife habitat conservationists, combining a national outdoor tradeshow, wildlife habitat seminar series and family activities.

Seminars will be held on habitat improvement, hunting, shooting sports, wild game cooking, dog training, conservation and more.

According to Brent Foerster, VP Sales & Marketing, VISIT Milwaukee, “Milwaukee and Wisconsin are thrilled to host the 2014 National Pheasant Fest and Quail Classic. As the largest city in a state with a history of upland hunting and wildlife habitat conservation, Milwaukee is the ideal setting for this prestigious family-friendly national event.”

Attractions:

  • Bird Dog Parade, which will take place at 12:15 p.m. on Friday, February 14th in the Third Floor lobby area of the Wisconsin Center. More than 70 dogs representing 30 sporting breeds will be represented, Boykins to Brittanys, German Shorthairs to German Longhairs, Goldens to Gordons, Labs to Llewellins, Springers to Setters, and Wirehairs to Weimeraners.
  • Wild Game Cooking Demo, (ongoing)with food writers like Hank Shaw, whose blog “Hunter, Angler, Gardener, Cook” won a James Beard award and David Draper, primary contributor to the Wild Chef blog at Field & Stream
  • Rudy’s Youth Village, activities for youth including laser shot booth, 3-D archery range and decoy-carving.

Pheasants Forever membership nationwide numbers 140,000 in 740 local chapters. Wisconsin is home to 33 Pheasants Forever Chapters. For more information on the organization: www.pheasantsforever.org and on the event: www.pheasantfest.org .

VISIT Milwaukee markets Greater Milwaukee to tourists, and convention and meeting planners, both nationally and internationally. VISIT Milwaukee has approximately 600 members, including hotels/motels, restaurants, attractions, services and area businesses. Total business sales related to tourism amounted to $4.25 billion in Greater Milwaukee in 2012and supported more than 48,000 local jobs. The City of Wauwatosa, Potawatomi Bingo Casino and the Wisconsin Center District are strategic partners with VISIT Milwaukee, providing funding support for conventions and tourism programs.  For more information call 1-800-554-1448 or visit www.visitmilwaukee.org.

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Monday, February 10, 2014

Mad Love for March Madness Ticket Offer

FOR IMMEDIATE RELEASE

For more information contact:

Wendy Strong, Director of PR                       
VISIT Milwaukee                                            
414.287.6230                                                 
.(JavaScript must be enabled to view this email address)


Mad Love for March Madness Ticket Offer

Special Valentine’s Day offer on NCAA® Division 1 Men’s Championship Tickets

Milwaukee – February 10, 2014 – In the run-up to Valentine’s Day, you can show your “Mad Love” for your spouse and #MarchMadness through a special offer of 10% off on remainingtickets for the NCAA Division 1 Men’s Basketball Championship games being held in Milwaukee from March 20-22.

The offer runs from now through Saturday, February 15th at 10 p.m. Tickets are currently on sale at http://bit.ly/NCAA14MKE_TICKETS. For the special offer price, fans must usethe code: SWEET10 when ordering online. The reduction will be applied at checkout.

From March 20-22, Milwaukee welcomes eight of the 64 teams in the second and third rounds of the 2014 NCAA Division I Men’s Basketball Championship. Fans from all over the country will head to Milwaukee to support their teams as they look to advance to the Sweet 16. Visitors, as well as local and regional NCAA fans attending the games, will find the city offers plenty of off-court action during tourney time as well, resulting in impressive economic impact for the greater Milwaukee area.

With almost 15,000 attendees expected daily and 5,000 staying in hotel rooms, economic impact in the city in the areas of lodging, transportation, food and beverage, retail and recreation is estimated at $4.6 million. The event will generate approximately $325,000 in tax revenue and support 1,500 jobs.

“Milwaukee is filled with sports fanatics, and we are delighted the NCAA has chosen the BMO Harris Bradley Center as a site for this year’s tournament. This is a great opportunity to showcase Milwaukee on the national sports stage,” said Brent Foerster, VP Sales & Marketing for VISIT Milwaukee.

VISIT Milwaukee markets Greater Milwaukee to tourists, and convention and meeting planners, both nationally and internationally. VISIT Milwaukee has approximately 600 members, including hotels/motels, restaurants, attractions, services and area businesses. Total business sales related to tourism amounted to $4.25 billion in Greater Milwaukee in 2012 and supported more than 48,000 local jobs. The City of Wauwatosa, Potawatomi Bingo Casino and the Wisconsin Center District are strategic partners with VISIT Milwaukee, providing funding support for conventions and tourism programs. For more information call 1-800-554-1448 or visit www.visitmilwaukee.org.

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