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Monday, August 22, 2011

Keeping the Roads Safe in Milwaukee

FOR IMMEDIATE RELEASE

For more information contact:

Jeannine Sherman
VISIT Milwaukee
800.231.0903 or 414.287.6230
.(JavaScript must be enabled to view this email address)

 

Keeping the Roads Safe in Milwaukee

American Association of Motor Vehicle Administrators 78th Annual Conference

August 21-23, 2011

MILWAUKEE – August 22, 2011- The American Association of Motor Vehicle Administrators (AAMVA) meets in Milwaukee this week on promoting safe driving practices and reducing highway fatalities.

AAMVA is on their way to reaching their meeting’s theme of “Driving Toward Zero Deaths” with highway fatalities at the lowest point in 2009 since 1950. Over 500 delegates are meeting on the subject in Milwaukee this week with an estimated economic impact of $1,127,250.00.

AAMVA’s Mission is to support the North American motor vehicle and law enforcement agencies to achieve their mission, aiming to improve motor vehicle administration, traffic safety and law enforcement throughout North America by:

  • Providing a forum for the exchange of idea
  • Collecting and exchanging motor vehicle and driver related information
  • Promoting uniformity among member jurisdictions
  • Developing and maintaining services that facilitate the business of the jurisdictions
  • Working collaboratively with the motor vehicle community, and
  • Advocating the interest of motor vehicle, highway safety and law enforcement organizations

Founded in 1933, AAMVA is an international association representing state and provincial officials in the United States and Canada who are responsible for the administration and enforcement of laws pertaining to the motor vehicle and its use. AAMVA is a nonprofit organization.

AAMVA’s member jurisdictions include all 50 U.S. states, American Samoa, the District of Columbia, the Commonwealth of Puerto Rico, Guam, the Virgin Islands, and each province and territory of Canada. Additional jurisdictions may be approved at the annual membership meeting.

VISIT Milwaukee markets Greater Milwaukee to tourists, and convention and meeting planners, both nationally and internationally. VISIT Milwaukee has more than 600 members, including hotels/motels, restaurants, attractions, services and area businesses. Tourism generated $2.5 billion in spending in Greater Milwaukee in 2010and supported more than 61,000 local jobs. The City of Wauwatosa, Frontier Airlines, Potawatomi Bingo Casino and the Wisconsin Center District are strategic partners with VISIT Milwaukee, providing funding support for conventions and tourism programs.  For more information call 1-800-554-1448 or visit www.visitmilwaukee.org

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Monday, August 08, 2011

Milwaukee Named One of America’s Five Most Underrated Cities

FOR IMMEDIATE RELEASE

For more information:

Jeannine Sherman
Director of Public Relations
414-287-6230
.(JavaScript must be enabled to view this email address)

Milwaukee Named One of America’s Five Most Underrated Cities

City cited as younger, more vibrant and fun

MILWAUKEE – Aug. 8, 2011 – Milwaukee was featured recently in Yahoo’s real estate section as one of “America’s Five Most Underrated Cities.” Milwaukee’s changing population trends show that the city is becoming younger, more vibrant and fun, making it a top choice for the list.

The article cites several indicators of Milwaukee’s youth movement including recent appearances on the Daily Beast’s list of the Best 50 Cities for Love and Forbes’ list of Best Cities for Singles. Between the powerhouse arts scene, diverse cultural offerings and having the most restaurants, bars and clubs per capita in the country behind Las Vegas, it’s no wonder Milwaukee’s median age of 30.3 is now well below the national average of 36.8. 

“Many people still carry a perception of Milwaukee that is representative of 30 years ago,” said Paul Upchurch, President and CEO of VISIT Milwaukee. “When they visit, however, they are surprised to find a metropolitan city buzzing with things to do, exceeding their expectations.”

Several of Milwaukee’s most alluring attractions are listed in the article including the stunning Santiago Calatrava-designed Quadracci Pavilion at the Milwaukee Art Museum, Alterra Coffee, Lakefront Brewery, Miller Park and more, all of which contribute to Milwaukee’s GDP of $83 billion, a growth of $4.1 billion since 2006.

Other cities that made the list are Chicago, Pittsburgh, New Orleans and Buffalo.

VISIT Milwaukee markets Greater Milwaukee to tourists, and convention and meeting planners, both nationally and internationally. VISIT Milwaukee has more than 600 members, including hotels/motels, restaurants, attractions, services and area businesses. Tourism generated $2.5 billion in spending in Greater Milwaukee in 2010 and supported more than 61,000 local jobs. The City of Wauwatosa, Frontier Airlines, Potawatomi Bingo Casino and the Wisconsin Center District are strategic partners with VISIT Milwaukee, providing funding support for conventions and tourism programs.  For more information call 1-800-554-1448 or visit www.visitmilwaukee.org.

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Monday, August 01, 2011

VISIT Milwaukee Names New Director of Marketing

FOR IMMEDIATE RELEASE                      

Contact: Jeannine Sherman
Director of Public Relations
414-287-6230
.(JavaScript must be enabled to view this email address)

VISIT MILWAUKEE NAMES NEW DIRECTOR OF MARKETING

MILWAUKEE – Aug. 1, 2011 –Todd O’Leary has been named director of marketing of VISIT Milwaukee.  

Most recently, O’Leary served as director of membership for VISIT Milwaukee since 2008. For three years prior to that position, he worked for Midwest Airlines in the role of senior sales manager. Prior to working for Midwest Airlines, O’Leary held several roles at VISIT Milwaukee including convention services manager, group tour manager, tourism assistant and began his employment with VISIT Milwaukee in 1998 as an intern in the public relations department. 

O’Leary is excited to embark on this new opportunity within VISIT Milwaukee. “I am looking forward to leveraging my past achievements and relationships built during my former roles at VISIT Milwaukee to help strengthen the brand of our city,” he said.

 “We are pleased to have someone with Todd’s skills in developing community partnerships and experience in the industry in this position,” said Brent Foerster, Vice President of Sales & Marketing for VISIT Milwaukee. “His knowledge in all areas of the organization and strong leadership at VISIT Milwaukee throughout the years has prepared him for success in his new role.”

VISIT Milwaukee markets Greater Milwaukee to tourists, and convention and meeting planners, both nationally and internationally. VISIT Milwaukee has more than 600 members, including hotels/motels, restaurants, attractions, services and area businesses. Tourism generated $2.5 billion in spending in Greater Milwaukee in 2010 and supported more than 61,000 local jobs. The City of Wauwatosa, Frontier Airlines, Potawatomi Bingo Casino and the Wisconsin Center District are strategic partners with VISIT Milwaukee, providing funding support for conventions and tourism programs.  For more information call 1-800-554-1448 or visit www.visitmilwaukee.org.

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Wednesday, July 27, 2011

New Belgium Brewing’s “Tour de Fat” still seeking Milwaukee Car-for-Bike Swapper

Tour de Fat, New Belgium Brewing’s traveling celebration of all things bicycle, is still looking for a car-for-bike swapper for its Milwaukee stop this Saturday, July 30, at Humboldt Park.  A highlight of Tour de Fat is the annual car-for-bike swap where one person will hand over his or her car keys and commit to one year of living car-free. Tour de Fat is now seeking a volunteer to accept the swapper challenge. Each car-for-bike swapper will receive a hand-built Black Sheep commuter bike in return for his or her car. 
 
“The car-for-bike swap epitomizes Tour de Fat, wherein one brave soul makes the commitment to live car-free while inspiring others to think about driving alternatives,” said Bryan Simpson, spokesman for New Belgium. “We’re building a network of folks who originally said they’d leave their car behind for a year, but are still living car-free today.”

Last year’s car-for-bike swapper, Christopher Miller, says he’d do it again.
 
“I loved Tour de Fat – it was absolutely my favorite day of the summer,” said Miller.  “I’ve gotten many questions about my bike and my wife and I are so happy we got rid of the Saturn.  Milwaukee is a great place to live and ride a bike; I’m very happy I made the swap.  It is exactly what I needed to push my comfort level.”
 
Volunteers are chosen after submitting an application describing their desire to live sans-car. To submit an application, go to New Belgium’s Tour de Fat Facebook page (http://www.facebook.com/TourDeFat), click on events, select Milwaukee and upload your application in one of three formats: video (two minutes or less, please), photo or the written word.
 
Tour de Fat is free to participants, but beer and merchandise proceeds from the Milwaukee stop will go to Bicycle Federation of Wisconsin (www.bfw.org), a statewide bicycle advocacy organization representing thousands of members across Wisconsin. Its mission is to inspire, motivate, and unite a strong community of civic, business and political leaders, motorists and bicyclists to move bicycling forward in Wisconsin.  Since its inception, the philanthropic cycling circus has raised more than $1.75 million on behalf of non-profit organizations.  Last year the Milwaukee stop raised nearly $10,000.
 
Here are details about the Milwaukee event:
 
Date:                                               
Saturday, July 30

Parade Registration:                       
9:00 a.m.
 
Ride Times:                                   
10:00 a.m. - 11:00 a.m.
 
Entertainment:                       
11:00 a.m. - 4:00 p.m.
 
Location:                                   
Humboldt Park
 
Benefitting:
Bicycle Federation of Wisconsin (www.bfw.org), a statewide bicycle advocacy organization representing thousands of members across Wisconsin. Its mission is to inspire, motivate, and unite a strong community of civic, business and political leaders, motorists and bicyclists to move bicycling forward in Wisconsin.
 
Sustainable Support By:
Growing Power (www.growingpower.org)
 
Performances By:
The Daredevil Chickens Club - www.daredevilchicken.com
The Dovekins - www.myspace.com/dovekins
Free Energy – www.freeenergymusic.com
Yo-Yo Squared - http://www.yoyoshow.com
 
Price:
Admission – Free
Parade – Suggested donation of $5 or more
Beer – $5 for a 16 oz. pour

See http://www.facebook.com/TourDeFat for the Tour de Fat credo, schedules and videos from past stops. 
 
About New Belgium Brewing Company
New Belgium Brewing Company, makers of Fat Tire Amber Ale and a host of Belgian-inspired beers, began operations in a tiny Fort Collins basement in 1991. Today, the third largest craft brewer in the U.S., New Belgium produces eight year-round beers; Fat Tire Amber Ale, Ranger IPA, Sunshine Wheat, Blue Paddle Pilsner, 1554 Black Ale, Abbey, Mothership Wit and Trippel, as well as a host of seasonal releases.  In addition to producing world-class beers, New Belgium takes pride in being a responsible corporate role model with progressive programs such as employee ownership, open book management and a commitment to environmental stewardship.  For more information, visit www.newbelgium.com.

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