World Cup in Milwaukee
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Attractions
Explore Milwaukee's top attractions, including museums, parks, the county zoo and Discovery World.
Museums
Milwaukee Natural History and Culture Museums. Make your trip to Milwaukee educational and fun with stops at these popular local museums. Experience interactive exhibits, touch live butterflies, and step back into the past and forward into…
Discover, plan and explore with our interactive digital map! Find top spots, events and hidden gems—navigate Milwaukee like a pro and make every moment unforgettable!
Vintage Shopping in Milwaukee: Walker’s Point
Our vintage shopping series is back, and this time we're heading to Walker's Point, Milwaukee's oldest neighborhood. Founded in 1834, it's packed with…
Spoon First, Ask Questions Later: Milwaukee’s Frozen Custard Legacy
Milwaukee doesn’t do soft serve. We do custard. Thick. Eggy. Unapologetically rich. You don’t lick it daintily; you dive in spoon-first like your life depends on…
Celebrating America 250 in Milwaukee
As America celebrates 250 years, Milwaukee stands as proof that innovation happens everywhere from workshops and breweries to factories and music studios. On a Friday night at…
Milwaukee’s 2026 July Festival Preview
Summer is here, and I can’t wait to get out and explore festival season around my hometown of Milwaukee. July is one of my favorite times of year because there’s…
21 Best Concerts and Shows in Milwaukee This July
Summer sounds different in Milwaukee. It’s the world’s largest music festival, sending ripples across Lake Michigan. It’s outdoor music series wafting tunes…
Milwaukee’s Starting XI: Building the Perfect Lineup of Beers You Have to Try
Ah, the World Cup. An uninterrupted month of the beautiful game on the big stage, where once every four years, the eyes of the world watch with bated breath as underdogs turn…
9 of Bobby Portis’ Best Milwaukee Moments and Where to Find Them
And just like that, Bobby Portis’ time in Milwaukee is over. The six-year tenure that saw the Bucks' big man go from role player to fan favorite to perennial Sixth…
Five Places to Celebrate Giannis Antetokounmpo’s Time in Milwaukee
It’s here. The day every Bucks fan feared has finally arrived. Two-time MVP, Defensive Player of the Year and 2021 Finals MVP Giannis Antetokounmpo’s time in the…
Coming in 2026: Milwaukee's New & Upcoming Developments
Milwaukee really showed off in 2025. Baird Center scooped up local and national awards like it was its full-time job. The Milwaukee Brewers captured the hearts of baseball fans…
Toy Story: How ASTRA is Leaving a Lasting Legacy in Milwaukee
It’s a Friday afternoon, and as usual, a group loads into Baird Center. The hustle and bustle, the energy of the building in motion, are palpable, as staff and volunteers…
