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Contact Us

Have a question?

Our friendly staff is available from 9 AM to 5 PM Central Time to help answer your Milwaukee questions. 

VISIT Milwaukee Visitor Information Center

Toll Free: 1-800-554-1448
Local Phone Number: 414-273-7222

Email: info@milwaukee.org

Located inside the Wisconsin Center
Inside main rotunda on First Floor
400 W. Wisconsin Avenue
Milwaukee, WI 53203

 

East Town

Between the Milwaukee River and the shore of Lake Michigan, you’ll find East Town. This downtown neighborhood is home to some of the city’s most popular attractions, as well as all the lakefront fun! From beaches to museums, it’s easy to spend the day exploring with the family, with plenty of bars and restaurants to enjoy in the evening. Annual events like Bastille Days, Firkin Fest, and the Lakefront Festival of Art are hugely popular with locals and visitors alike.

Milwaukee Lakefront
Milwaukee Lakefront
Home to Discovery World and the Milwaukee Art Museum
Milwaukee Art Museum
Milwaukee Art Museum
Designed by Santiago Calatrava
Bastille Days
Bastille Days
Milwaukee's French Festival
Veterans Park
Veterans Park
Beautiful park along Lake Michigan
Milwaukee Repertory Theater
Milwaukee Repertory Theater
Nationally-Recognized Theater Company
The Bronze Fonz
The Bronze Fonz
Our Nod to "Happy Days" along the RiverWalk
The Bronze Fonz
About MKE

The Bronze Fonz

This statue is a pop art favorite and a must-visit selfie spot in Milwaukee.

Learn More
The Dos and Don’ts of Jazz in the Park
Events

The Dos and Don’ts of Jazz in the Park

Follow our expert tips for a great night out at one of Milwaukee's favorite free concert series.

Learn More
See Next
Water Street
Neighborhoods

Water Street

Running straight through the heart of downtown, Water Street is one of Milwaukee’s prime thoroughfares for nightlife.

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The Bronze Fonz
About MKE

The Bronze Fonz

This statue is a pop art favorite and a must-visit selfie spot in Milwaukee.

Learn More
The Bronze Fonz
The Bronze Fonz
 
Do you dare?

Scorpion shot at Bad Genie

Scavenger Hunt

Looking for fun with the family? Milwaukee's lakefront museums make up three of the stops on our family scavenger hunt.

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Brunch

The Pfister Hotel hosts one of the city's finest brunch buffets. No matter what your brunch style, you're sure to find the perfect way to start your day at one of Milwaukee's top brunch spots.

Good morning

Boat Tours

There's no better way to see the city than from the water! From sailing expeditions to laidback river cruises, Milwaukeeans know how to have fun on the water.

Set sail
Art

Winter Gallery Night & Day

It's the ultimate art weekend—galleries to discover, museums to explore, and shops to browse!

Special Event

Doors Open Milwaukee

Over 100 historical and landmark Milwaukee buildings open their doors to the public during this unique two-day event!

Art

Art in Bloom

Flowers are blooming at the Milwaukee Art Museum with art installations, gardening seminars, artisan crafts, and a fashion show!

Art

Summer Gallery Night & Day

It's the ultimate art weekend—galleries to discover, museums to explore, and shops to browse!

Festival

Cuban Day Street Festival

Milwaukee’s only Cuban restaurant takes to the streets for a day full of food, music, and dancing at the Cuban Day Street Festival.

Art

Lakefront Festival of Art

Experience one of the top art festivals in the nation on the grounds of the iconic Milwaukee Art Museum.

Music

Jazz in the Park

On Thursday evenings in the summer, enjoy a night of music and community at Jazz in the Park.

Beer

Firkin Fest

It’s not news that Milwaukee is known as Brew City, but you might not have heard about this unique fest, which celebrates cask conditioned ales!

Festival

Bastille Days

This summer festival brings all of your favorite aspects of French culture to downtown Milwaukee, from delicious cuisine to live music. Bon appetit!

Art

Morning Glory Fine Craft Fair

Local and national artisans in ceramics, fiber, jewelry, leather, and more have their work on display at the Morning Glory Fine Craft Fair.

Sports

Milwaukee River Challenge

Competitive rowers from across the nation head to the Milwaukee and Menomonee Rivers during the annual Milwaukee River Challenge!

Festival

Milwaukee Holiday Lights Festival

The Holiday Lights Festival brightens up Milwaukee from November 15 to New Years! The kickoff event includes a spectacular fireworks display and live music.

East Town Partners