VIEW THE MAP

Plan A Visit

 

Welcome to Milwaukee! A city known for its rich brewing history, cultural festivals and stunning waterfront views; Milwaukee offers a little something for everyone. Start your day with a visit to the Milwaukee Art Museum, home to an impressive collection of works and iconic architecture. Then, explore the Historic Third Ward district, filled with art galleries, boutiques and delicious eateries. Don't miss a brewery tour at one of the many craft breweries like Lakefront Brewery or the Miller Caves at the Miller Brewery. For outdoor enthusiasts, take a stroll along the scenic RiverWalk or rent a bike and explore the Oak Leaf Trail. Whatever your interests, Milwaukee promises a memorable experience with its blend of culture, history and natural beauty. Plan your trip today!

Plan Your Next Getaway & Stay in the Know!

Looking for the ultimate Milwaukee experience? Find inspiration in our Official Visitors Guide, packed with insider tips, must-see events, and trip-planning essentials. Want to stay updated on the latest festivals, food events and community happenings? Sign up for our newsletters and get all the excitement delivered straight to your inbox! Start planning today and make the most of Milwaukee’s world-renowned festival scene.

   

Explore the Great Place on a Great Lake

Getting Here & Around

Explore ways to get to Milwaukee, and how to get around town once you arrive! Discover how close the heart of Midwest is by plane, train, car, or bus.

Transportation

Getting around the Milwaukee area is just as easy as getting to it! Local transportation options abound, and the city’s compact, walkable downtown makes exploring a snap. If you…

Places To Stay

Want to see and be seen at one of the top luxury boutique hotels in the U.S.? Or is splashing around the pool with the family more your style?

Trip Ideas & Itineraries

Explore the Good Land with our expertly crafted itineraries designed for every type of traveler. Plan your perfect visit with these curated guides and insider tips.

Festivals, Fairs, Family Fun and More!

From world-renowned Summerfest, the world’s largest music festival, to the dazzling holiday lights at the Milwaukee Holiday Lights Festival and the electrifying spectacle of the Milwaukee Air & Water Show, there's always something extraordinary unfolding in the Good Land, promising unforgettable moments for each visitor. Plan your trip and immerse yourself in Milwaukee's many celebrations and events!

Events

There’s always something happening around town, no matter the season! This…

Get Inspired!

Are you looking to find something fun to do during your visit? Check out one of our blogs and plan your next trip to the Brew City around the many exciting activities you discover.

AVCA First Serve Announces Teams Jan 15

AVCA First Serve Announces Teams

Sports

The top women’s college volleyball teams in the country are coming to Milwaukee this summer. Taking place August 21-23, the American Volleyball Coaches…

2025 New Year's Eve in Milwaukee Dec 17

2025 New Year's Eve in Milwaukee

Festivals & Events

New Year's Eve is on its way, and if the countdown to 2026 feels like just one more thing to plan on your busy holiday list, we've got you covered. No matter your…

15 Can’t-Miss Milwaukee Shows in January Dec 09

15 Can’t-Miss Milwaukee Shows in January

Performing Arts & Entertainment

The champagne is all gone. The countdown is over. 2026 has arrived. You’ve plunged in Lake Michigan, made your list of resolutions and there, right at the top, is…

Milwaukee’s Music Scene: The City in Rhythm Nov 26

Milwaukee’s Music Scene: The City in Rhythm

Performing Arts & Entertainment

Milwaukee is a city that moves to the rhythm of its own beat. The music scene here mirrors every ounce of its personality, paving the way for up-and-coming bands and national…

Milwaukee Winter Festival Guide 2025/2026 Nov 24

Milwaukee Winter Festival Guide 2025/2026

Festivals & Events

The City of Festivals doesn’t let a little cold keep us from throwing a party and inviting the whole world to join in. When Jack Frost bites, we bundle up or head indoors…

12 Days of Holiday Fun in Milwaukee Nov 24

12 Days of Holiday Fun in Milwaukee

Family Fun

There’s no place like Milwaukee for the holidays! The Cream City is in the spirit of the season, and all around town, you’ll find events, experiences, shows and…

Black Friday Beer Releases in Milwaukee Nov 13

Black Friday Beer Releases in Milwaukee

Beer & Brewing

Milwaukee does Black Friday differently. Sure, wander the city and you'll find stores all over town offering discounts and deals on just about everything, but many locals…