Who's In Town
Visit Milwaukee is always welcoming new and exciting groups to experience our city! With each organization comes innovative and diverse thoughts and ideas that are intricately woven into the fabric of Milwaukee. Take a look at who the Visit Milwaukee sales team has in town this week in the list below that is updated weekly!
January 2026
2026 US Olympic Team Trials Long Track
Dates: January 2-6, 2026
Estimated Attendees: 8,525
Location: Pettit National Ice Center
2026 Midwinter Gaming Convention
Dates: January 7-10, 2026
Estimated Attendees: 1,300
Location: Baird Center
2026 DanceFest Milwaukee Grand Nationals & NCA Milwaukee Classic
Dates: January 8-11, 2026
Estimated Attendees: 5,370
Location: Baird Center
2026 Winter Feis & St. Brigid's Feis
Dates: January 16–17, 2026
Estimated Attendees: 600
Location: Baird Center
2026 Wisconsin Juniors Winter Classics
Dates: January 16–17, 2026
Estimated Attendees: 16,500
Location: Baird Center
2026 Leadership Event
Dates: January 20–24, 2026
Estimated Attendees: 215
Location: Sheraton Milwaukee Brookfield Hotel
2026 JVA Brew City Battle Volleyball Tournament (Weekend #1)
Dates: January 23–26, 2026
Estimated Attendees: 9,900
Location: Baird Center
2026 JVA Brew City Battle Volleyball Tournament (Weekend #2)
Dates: January 29 – February 1, 2026
Estimated Attendees: 9,500
Location: Baird Center
2026 46th Annual A+ Meet
Dates: January 30–31, 2026
Estimated Attendees: 1,950
Location: Walter Schroeder Aquatic Center
February 2026
2026 Annual Convention
Dates: February 3–7, 2026
Estimated Attendees: 805
Location: Baird Center
Fur Squared 2026
Dates: February 4–8, 2026
Estimated Attendees: 1,700
Location: Baird Center
2026 US Association of Prides Conference
Dates: February 4–8, 2026
Estimated Attendees: 130
Location: Saint Kate – The Arts Hotel
2026 Moxie Dance
Dates: February 12–15, 2026
Estimated Attendees: 250
Location: Greenfield High School
2026 Midwest Twisters Gymnastics Milwaukee Motorcycle Classic
Dates: February 12–15, 2026
Estimated Attendees: 7,600
Location: Baird Center
2026 NIKE President's Day Girls Volleyball Tournament
Dates: February 12–16, 2026
Estimated Attendees: 5,200
Location: Baird Center
2026 WIAC Conference Meet
Dates: February 17–20, 2026
Estimated Attendees: 750
Location: Walter Schroeder Aquatic Center
2026 Dale Rohde Memorial Tournament
Dates: February 20–22, 2026
Estimated Attendees: 5,000
Location: Baird Center
2026 Applause Talent Dance
Dates: February 20–21, 2026
Estimated Attendees: 320
Location: Oak Creek Performing Arts & Education Center
2026 ACDA Midwestern Region Conference
Dates: February 24–28, 2026
Estimated Attendees: 600
Location: Baird Center
2026 Zenith Tour
Dates: February 26 – March 1, 2026
Estimated Attendees: 525
Location: Baird Center
2026 BRVA Regional Qualifier
Dates: February 27 – March 1, 2026
Estimated Attendees: 3,500
Location: Baird Center
2026 WI Senior State Meet
Dates: February 27–28, 2026
Estimated Attendees: 1,200
Location: Walter Schroeder Aquatic Center
March 2026
2026 Anime Milwaukee
Dates: March 4–8, 2026
Estimated Attendees: 18,500
Location: Baird Center
2026 Kids Artistic Review
Dates: March 6–8, 2026
Estimated Attendees: 780
Location: Baird Center
Crisis System Design Policy Academy 2026
Dates: March 9–11, 2026
Estimated Attendees: 125
Location: Hilton Milwaukee
2026 Career Conference Event
Dates: March 11–14, 2026
Estimated Attendees: 2,000
Location: Baird Center
2026 Badger Region Championships – Week 1
Dates: March 12–15, 2026
Estimated Attendees: 16,000
Location: Baird Center
NABCEP 2026
Dates: March 14–19, 2026
Estimated Attendees: 1,200
Location: Baird Center
2026 MKEsports Summit
Dates: March 16–17, 2026
Estimated Attendees: 370
Location: UW–Milwaukee Panther Arena
2026 Regional Conference and Exposition
Dates: March 17–22, 2026
Estimated Attendees: 1,000
Location: Baird Center
2026 Badger Region Championships – Week 2
Dates: March 19–22, 2026
Estimated Attendees: 16,000
Location: Baird Center
2026 Wisconsin/UP YMCA State Championship
Dates: March 20–21, 2026
Estimated Attendees: 2,225
Location: Walter Schroeder Aquatic Center
2026 AMP Dance Competition
Dates: March 20–22, 2026
Estimated Attendees: 265
Location: Germantown Performing Arts Center