Historic Third Ward Tour
The Historic Third Ward was the first stop for many of Milwaukee’s European immigrants, particularly the Irish and later the Italians. Close to cheap housing and available jobs, these new…
Downtown Tour
Downtown Milwaukee’s growth began around the intersection of N. Water St. and E. Wisconsin Ave. but expanded quickly as the small settlement became a large city. If you are looking for an…
Water to Westown Tour
West of the Milwaukee River, you’ll find the historic arts & entertainment district of Downtown. Today, the area known as Westown includes a number of theaters and arts venues as well…
Lulu & Rocky Family Tour
Join a family-friendly walking tour inspired by the book Lulu and Rocky in Milwaukee . Lulu & her cousin, Rocky, enjoyed Milwaukee and now you can too! Over a half-mile route, kids…
Downtown Tour
Downtown Milwaukee’s growth began around the intersection of N. Water St. and E. Wisconsin Ave. but expanded quickly as the small settlement became a large city. If you are looking for an…
Riverwalk Tour
Like many communities in the industrial Midwest, Milwaukee’s ecological legacy has a significant period of pollution. Thankfully, in the late 1980s & early 1990s, driven by Mayor John…
Women’s Milwaukee Tour
Explore downtown Milwaukee through the lens of women who walked before! Downtown Milwaukee's narrative has most often focused on the stories of Milwaukee's three founders, omitting the…
Gargoyles, Grotesques & Dragons Tour
Discover Milwaukee's buildings feature many "faces" that appear on churches to remind people of another world of monsters, demons and strange beasts waiting for sinners. Led by…
What Makes Milwaukee So Queer?
Milwaukee doesn’t brag about its vibrant LGBTQ+ community. In true Midwest fashion, Milwaukee is humble. This is a city that won’t tell you - it will show you…
Coming in 2026: Milwaukee's New & Upcoming Developments
Milwaukee really showed off in 2025. Baird Center scooped up local and national awards like it was its full-time job. The Milwaukee Brewers captured the hearts of baseball fans…
Your ART 64 Weekend Guide: Date Night, Family Day, and Everything In Between
You've been to art galleries. You've nodded knowingly in front of paintings you only partially understood. You've maybe even bought a print or two. But have you…
What Tourism Really Means for Milwaukee (And Why It Matters Right Now)
It’s morning in Milwaukee. The sun crests Lake Michigan’s horizon, painting the grey waters in shimmering hues of blue. Natural splendor gives way to the bustle of…
A Beginner’s Guide to Record Store Day in Milwaukee
Record collecting is for the dreamers. It’s a hobby that rewards patience, persistence, and, above all, an unbridled love of music that knows no bounds. It’s a…