AB Variation:
Milwaukee Merch - Tumbler

Discover the fresh vibes of Milwaukee with our exclusive collection of branded merchandise. From apparel to unique souvenirs, share your love of the uncommon coast. Click to shop now and be a part of Milwaukee's story!

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Summerfest

Step into a world of music, culture and unforgettable memories this year at the world’s largest music festival. Embrace the rhythm of summer and don’t miss out on the ultimate festival experience!

Summer Savings Pass

Don’t miss out on Summer Savings at more than 60 local area businesses with the Summer Savings Pass presented by Potawatomi Casino | Hotel.

Good Things Brewing Season 2

After an Emmy-nominated first season, Good Things Brewing is back for a second season. Watch as a new group of influential Milwaukeeans take us on adventures through The Good Land with host, David Caruso.

Wauwatosa Summer Events 2024 Jun 05

Wauwatosa Summer Events 2024

Arts & Culture

Summertime in the Cream City means more. More sunny afternoons on the beach. More breezy days at beer gardens. More scoops of creamy frozen custard. And a seemingly endless…

Outdoor Family Fun May 28

Outdoor Family Fun

Family Fun

In Milwaukee, beauty and wonder are never more than just a few steps away. With branches at Riverside Park, Washington Park and in the Menomonee Valley, find your connection to…

New in MKE: Baird Center Expansion May 20

New in MKE: Baird Center Expansion

Meetings & Conventions

The latest addition to Milwaukee’s growing list of completed developments this year is a total game-changer. Now open, Baird Center’s new north building has more…

Milwaukee Memorial Day 2024 May 13

Milwaukee Memorial Day 2024

Family Fun

The warmer weather, a three-day weekend, and just like that, the summer state of mind has arrived. That’s right, Memorial Day is the perfect weekend to spend some time…

Meet Baird Center's New Art Collection May 13

Meet Baird Center's New Art Collection

Meetings & Conventions

When you think of art, a convention center may not be top of mind. You might think of the city’s art museums or galleries peppered throughout the area, and you…

Brew City Classics

Click a bottle to start your experience

Whether you're a first-time visitor or a frequent traveler to the city, cheers to uncovering the extraordinary experiences that make Milwaukee truly remarkable.