SPORTS Milwaukee, championed by VISIT Milwaukee, is a new division that aims to solicit, promote and enhance youth, amateur, and professional sporting events to create a positive economic impact on the Greater Milwaukee area. Our vision is to be Milwaukee County’s premier sports organization for events and an advocate for health and wellness in the community.

Milwaukee has established itself as a sports events destination. SPORTS Milwaukee’s acts in the area’s interest as a sports authority in creating, encouraging and booking major sporting events, both amateur and professional, in the Greater Milwaukee area.

SPORTS Milwaukee is led by Marissa Werner, a former DI athlete, and a committee of area sports industry leaders

Sports Milwaukee is a proud member of Sports ETA 

Introducing Sports Milwaukee


Introducing Sports Milwaukee

Host an Event

Major leagues, college athletics, and community teams: cheer them all on in Milwaukee.

Planning Resources

Event Attendees

Whether you're in town to race or cheer on your young athlete, make it a vacation in Milwaukee.

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Home Teams

Milwaukee’s diverse sports venues have the facilities to host a wide variety of sports events, from auto racing to ice skating.

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Sports Milwaukee

Let's get competitive. #VISITMKE

eNewsletter Sign Up

Our Milwaukee Meeting Minute and Group Tour Minute e-newsletters are great monthly resources to help you start planning.

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Milwaukee Toolkit

Find photo and video galleries, community groups and news resources, fact sheets, and more.

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Submit a RFP

Looking for the perfect setting for any size meeting? Submit an online Request For Proposal (RFP) and our talented sales team will contact you. 

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