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Have a question?

Our friendly staff is available from 9 AM to 5 PM Central Time to help answer your Milwaukee questions. 

VISIT Milwaukee Visitor Information Center

Toll Free: 1-800-554-1448
Local Phone Number: 414-273-7222

Email: info@milwaukee.org

Located inside the Wisconsin Center
Inside main rotunda on First Floor
400 W. Wisconsin Avenue
Milwaukee, WI 53203

 

Old World Third Street

Once the heart of Milwaukee’s German community, today Old World Third Street maintains that traditional vibe with some modern nightlife mixed in. This is one of the hubs of Milwaukee’s nightlife, thanks to proximity to concert venues, sports arenas, and plenty of bars.

  1. This upscale riverfront pub is the Milwaukee outpost of Madison’s Ale Asylum brewery. In addition to Ale Asylum’s popular brews, you’ll also have the opportunity to a rotating selection of guest taps from local nano-breweries.

    1110 N. Old World 3rd Street
    Milwaukee, WI • 53203
    (414) 269-8700
    Learn More
  2. This local landmark offers a totally Milwaukee experience with a dash of German heritage. Enjoy local delicacies like beer cheese soup, jumbo pretzels, and (obviously) bratwurst. Start your night here, then catch a free shuttle to Brewers games, festivals, and more!

    1013 N. Old World 3rd Street
    Milwaukee, WI • 53203
    (414) 273-8709
    Learn More
  3. Evolution Milwaukee

    Indoor Activities


    Evolution Milwaukee

    Drinking and playing ping-pong isn’t just for your buddy’s basement anymore. Book a table at this bar and restaurant for a high-energy night out.

    1023 N. Old World 3rd Street
    Milwaukee, WI • 53203
    (414) 831-7746
    Learn More
  4. Mader's

    German


    Mader's

    America’s most famous German restaurant is a true local landmark. Family-owned and operated since 1902, get a taste of Milwaukee history with traditional Bavarian favorites.

    1037-41 N. Old World Third Street
    Milwaukee, WI • 53203
    (414) 271-3377
    Learn More
  5. The spirit of Munich’s famed Hofbräuhaus lives in this traditional beer hall. Enjoy a full menu of German favorites, raise a glass of HB beer, and play a round of Hammerschlagen (a traditional German drinking game featuring a log, some nails, and a hammer – you can fill in the rest!).

    1009 N. Old World 3rd Street
    Milwaukee, WI • 53203
    (414) 226-2728
    Learn More
  6. Start with dinner, end with a party. Enjoy New American cuisine on the first floor, then head up to lounge on the comfy cushioned patio furniture on the popular rooftop deck.


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  7. Usinger's

    Specialty Foods


    Usinger's

    A Milwaukee institution and cornerstone of this historic street. Here you'll find more than 70 varieties of sausage, and they're still made with the original family recipes from 1880!

    1030 N. Old World 3rd Street
    Milwaukee, WI • 53203
    (414) 276-9100
    Learn More
  8. There’s one souvenir every Wisconsin visitor needs: cheese! Find the world's largest selection of Wisconsin cheeses at this shop, established in 1938. Browse over 200 varieties of cheese available for sale, and stop in the adjacent Uber Tap Room to try a cheese plate or some inventive pairings of cheese with wine, beer, and more.

    215 W. Highland Avenue
    Milwaukee, WI • 53203
    (414) 272-3544
    Learn More
  9. The Spice House

    Specialty Foods


    The Spice House

    Located in a historic building that once housed a German bakery and sweet shop, The Spice House is a local institution selling fresh spices from around the world and custom, handmade blends.

    1031 N. Old World 3rd Street
    Milwaukee, WI • 53203
    (414) 272-0977
    Learn More