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Plan A Visit

 

Welcome to Milwaukee! A city known for its rich brewing history, cultural festivals and stunning waterfront views; Milwaukee offers a little something for everyone. Start your day with a visit to the Milwaukee Art Museum, home to an impressive collection of works and iconic architecture. Then, explore the Historic Third Ward district, filled with art galleries, boutiques and delicious eateries. Don't miss a brewery tour at one of the many craft breweries like Lakefront Brewery or the Miller Caves at the Miller Brewery. For outdoor enthusiasts, take a stroll along the scenic RiverWalk or rent a bike and explore the Oak Leaf Trail. Whatever your interests, Milwaukee promises a memorable experience with its blend of culture, history and natural beauty. Plan your trip today!

Plan Your Next Getaway & Stay in the Know!

Looking for the ultimate Milwaukee experience? Find inspiration in our Official Visitors Guide, packed with insider tips, must-see events, and trip-planning essentials. Want to stay updated on the latest festivals, food events and community happenings? Sign up for our newsletters and get all the excitement delivered straight to your inbox! Start planning today and make the most of Milwaukee’s world-renowned festival scene.

   

Explore the Great Place on a Great Lake

Getting Here & Around

Explore ways to get to Milwaukee, and how to get around town once you arrive! Discover how close the heart of Midwest is by plane, train, car, or bus.

Transportation

Getting around the Milwaukee area is just as easy as getting to it! Local transportation options abound, and the city’s compact, walkable downtown makes exploring a snap. If you…

Places To Stay

Want to see and be seen at one of the top luxury boutique hotels in the U.S.? Or is splashing around the pool with the family more your style?

Trip Ideas & Itineraries

Explore the Good Land with our expertly crafted itineraries designed for every type of traveler. Plan your perfect visit with these curated guides and insider tips.

Festivals, Fairs, Family Fun and More!

From world-renowned Summerfest, the world’s largest music festival, to the dazzling holiday lights at the Milwaukee Holiday Lights Festival and the electrifying spectacle of the Milwaukee Air & Water Show, there's always something extraordinary unfolding in the Good Land, promising unforgettable moments for each visitor. Plan your trip and immerse yourself in Milwaukee's many celebrations and events!

Events

There’s always something happening around town, no matter the season! This…

Get Inspired!

Are you looking to find something fun to do during your visit? Check out one of our blogs and plan your next trip to the Brew City around the many exciting activities you discover.

Milwaukee’s 2026 May Festival Preview Apr 21

Milwaukee’s 2026 May Festival Preview

Festivals & Events

Festival season never really stops in Milwaukee. From January all the way through December, there’s something to celebrate, but spring is when the City of Festivals…

16 Can’t-Miss Shows in Milwaukee This May Apr 13

16 Can’t-Miss Shows in Milwaukee This May

Performing Arts & Entertainment

Spring is in the air in Milwaukee. The birds are singing. The trees are budding. And venues across the city are blooming with fresh shows. There’s the 15th anniversary of…

Must Try: Milwaukee's Friday Fish Fry Mar 31

Must Try: Milwaukee's Friday Fish Fry

Dining & Drinks

A tradition dating back more than a century, Milwaukee’s location along the freshwater coast of Lake Michigan has built the almighty fish fry into a golden-brown standard…

18 Shows to See in April Mar 20

18 Shows to See in April

Performing Arts & Entertainment

When it comes to the performing arts in Milwaukee, April is nobody’s fool. The city’s performing arts scene isn’t messing around this month, with a loaded…

10 Must-Try Tosa Restaurant Week 2026 Deals Jennifer Birney Photography Mar 12

10 Must-Try Tosa Restaurant Week 2026 Deals

Dining & Drinks

March has enough madness. So, each March, Tosa Restaurant Week swoops to the rescue with ten days of discounts and deals to help you save more and stress less. What’s for…

Milwaukee's 2026 Spring Festival Guide Mar 05

Milwaukee's 2026 Spring Festival Guide

Festivals & Events

Spring: a season of growth and renewal. A season of new beginnings and melting snow. A season with signs of light and full of life everywhere you look. As the weather starts to…