August is off to an exciting start in Milwaukee, especially for sports fans. The Brewers, fueled by pocket pancakes and the power of friendship, set a franchise record with 14 consecutive wins, earning free burgers for the whole city. USA Triathlon's USA National Championships brought two days of elite endurance competitions along Milwaukee’s lakefront earlier this month. Then, the roar of IndyCar's Snap-on Milwaukee Mile 250 filled the historic speedway with a weekend of high-octane action. But more on that in a moment—here are the three things you need to know about sports in the Cream City in this month’s 3on3 newsletter

With pancakes in their pockets and playoff dreams in their minds, the Milwaukee Brewers took the league by storm. After 12 consecutive wins, local burger chain George Webb gave away free burgers, inspiring the team to win two more games and break the franchise record with 14 straight wins. Their success can be attributed to Pat Murphy, the MLB’s 2024 Manager of the Year, known for keeping snacks in his pocket, and a team that knows only perseverance. The Brew Crew looks to close out the division and secure the No. 1 seed as they enter the postseason.

IndyCar made a triumphant return to the State Fair grounds for the 2025 Snap-on Milwaukee Mile 250s on August 23 and 24. Between live music at the Bank Five Nine Amphitheater, the free fan zone with giveaways, all-star appearances and of course racing this weekend broke the sound barrier. Learn more about the 2025 Snap-on Milwaukee Mile 250s and race weekend in Milwaukee.

The historic Milwaukee Mile at Wisconsin State Fair Park is one of the world’s oldest continuously operating racetracks. However, it has more than one trick up its sleeve. At 34,463 seats, this venue has seen NASCAR Craftsman Truck Series races, headlining acts at the State Fair, and lots of receptions and festivals. Located less than 5 miles from the Baird Center, it blends more than a century of racing tradition with the flexibility to deliver unforgettable experiences for both fans and event organizers. Learn more about planning an event at the Milwaukee Mile.
August sports kept Milwaukee fans on their toes and celebrating all month long. Whether it’s at American Family Field, the Milwaukee Mile, or one of our other fantastic venues, let’s keep the party going!
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