Ready for a family adventure that'll have everyone from toddlers to teens asking when you can come back? Milwaukee is calling your name! This Fresh Coast surprises visitors with its perfect blend of Midwestern charm and lakefront magic, where European heritage mingles with modern attractions along the stunning shores of Lake Michigan. Pack your sense of adventure — here's how to make the most of an extended weekend getaway in the Good Land.
Friday
4:00 p.m. - Check into your downtown headquarters
Get settled in your downtown hotel and let the kids explore while you plan your weekend of adventure. The revitalized downtown energy is contagious; you'll feel it the moment you arrive. Looking for a pool? Check out Aloft, Cambria, Courtyard, Drury Plaza, Hampton Inn & Suites, Milwaukee Marriott or the Pfister.
5:30 p.m. - RiverWalk Magic
Get your first taste of Milwaukee's beauty with a leisurely family stroll along the award-winning RiverWalk. This paved path serves up stunning city views, incredible public art and plenty of benches for when little legs need a breather. Kids love boat-spotting and duck-watching. And be sure to say hi and snap a selfie with the famed Bronze Fonz.
7:00 p.m. - Dinner at Sobelman's Pub & Grill
Don't let the "pub" name fool you; this local legend welcomes families with open arms. Famous for their towering Bloody Marys, Sobelman's delivers exceptional burgers in a relaxed atmosphere where children can be themselves. The generous portions are perfect for sharing, and the vintage Milwaukee memorabilia covering every inch of wall space provides entertainment while you wait.
Saturday
8:00 a.m. - Coffee & lake views at Colectivo
Start your day right at a converted lakefront pumping station. The views of Lake Michigan on the patio of Colectivo create the perfect backdrop for expertly roasted coffee and fresh pastries. Kids will fall for the hot chocolate while parents appreciate beans roasted right here in Milwaukee.
9:30 a.m. - Milwaukee Public Museum adventure
This natural history gem captivates visitors of all ages. The Streets of Old Milwaukee exhibit transports your family back to the 1900s with authentic storefronts and cobblestone streets that feel like time travel. Kids gravitate toward the dinosaur skeletons and live butterfly garden. Plan for at least two hours here — trust us, you'll need it to experience everything the Milwaukee Public Museum has to offer!
Noon - Zaffiro's Pizza
This family-owned institution has been serving up Milwaukee's beloved tavern-style pizza since 1954. The thin, crispy crust topped with sweet sauce and cheese cut into squares defines local pizza culture, and once you try it, you'll understand why Milwaukeeans are so passionate about it. The casual, neighborhood atmosphere welcomes families, and the portions are perfect for sharing this uniquely Milwaukee pizza style.
1:30 p.m. - Hands-on fun at Discovery World
This interactive science and technology museum sits beautifully on Lake Michigan's shore, where kids can explore hands-on exhibits about Great Lakes ecology, walk through the aquarium tunnel, and get creative in the innovation stations. The outdoor areas provide those Instagram-worthy lake views that make Milwaukee so photogenic.
4:00 p.m. - Family brewery fun at Lakefront Brewery
Here's something you won't find everywhere — a family-friendly brewery experience. Lakefront Brewery offers tours that welcome children with root beer samples while adults enjoy beer tastings. The guides are entertaining storytellers who weave Milwaukee history into brewery lore with humor that'll have the whole family laughing. Kids get their own souvenir cups, and the relaxed atmosphere makes this an unexpectedly perfect family activity. Be sure to try the fried cheese curds, fish fry and stay for the live Polka, dancing encouraged!
8:30 p.m. - Lake Michigan views to end your day
End your action-packed day with a peaceful walk along the lakefront at Veterans Park. The playground equipment keeps active kids happy while those beautiful downtown views give parents a chance to relax on benches overlooking the water. There's something magical about Milwaukee at dusk that you just can't capture anywhere else.
Sunday
9:00 a.m. - Breakfast bliss at Honeypie Cafe
Start Sunday right at Honeypie Cafe, a beloved Bay View spot known for exceptional breakfast fare and a welcoming atmosphere that feels like home. The huge cinnamon rolls are perfect for sharing (seriously, they're enormous), and the menu includes healthy options alongside indulgent treats. Take a slice of pie to go, for an afternoon treat.
10:30 a.m. - Wild adventures at Milwaukee County Zoo
The award-winning exhibits include the African Waterhole, where giraffes and zebras roam together, and the Humboldt penguin exhibit that delights visitors year-round. The zoo train provides a fun ride around the grounds, while the Adventure Africa area offers immersive experiences that'll transport you to another continent. Plan for at least three hours to see the highlights of each animal exhibit and experience at the Milwaukee County Zoo.
1:00 p.m. - Mexican flavors at Bel Air Cantina
After working up an appetite at the zoo, head to this Wauwatosa favorite for fresh Mexican cuisine that pleases the whole family. Bel Air Cantina serves up generous portions of authentic tacos, quesadillas and enchiladas in a lively atmosphere with colorful murals and festive decor. Kids love the mild chicken quesadillas and fresh guacamole, while parents can enjoy craft cocktails and more adventurous dishes. The family-friendly vibe and quick service and an outdoor patio.
2:30 p.m. - Mega troll hunt in Wauwatosa
Embark on an adventure to find "Mama Rosa," one of Danish artist Thomas Dambo's giant wooden trolls in Firefly Grove Park. This 18-foot-tall sculpture, made entirely from recycled materials, creates an enchanting experience as families follow clues to discover this gentle giant among the trees.
6:00 p.m. - Classic custard at Kopp's Frozen Custard
Cap off your day with one of Milwaukee's finest frozen custard traditions at Kopp's Frozen Custard. The butter burgers are exceptional, but the real draw is the daily flavor specials of rich, creamy custard that defines Milwaukee summers.
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