You can feel it in the air, it’s almost time for the Wisconsin State Fair! Whether you’ve locked in your plans months ago or this is your first fair, we’ve gathered some ideas to help you find your summer love of fair.

Food plays a starring role at the fair. From the classic staples to the wonderfully creative culinary creations, you can’t leave the fair without checking at least one of these off your list.

From the daring drinks of The Drinkies Award-winners to a new brew, there’s a perfect beverage to pair with your fair bites for you. Find all your favorite drinks or discover something entirely new to create a match made in fair heaven.

The Micro

Now, a little something for the adults. Visit The Micro for a beverage to balance your fair food. With more than 60 brews on tap, you can choose one of your favorites or venture out and try something new.

There’s so much to see at the Wisconsin State Fair! Whether you have your eye on the thrill of the one-and-only pig races or see one of this year’s mainstage headliners, we’re fair-ly certain you’ll have a squeal good time.

Main Stage Headliners

Head to the Main Stage to see a star-studded lineup of performances by artists like Shaggy, Salt-N-Pepa, Jeff Dunham, For King + Country and Kidz Bop Never Stop Live Tour.

Get your tickets today!

Joshing Around the Wisconsin State Fair

Not sure where to start? Get a taste of the Wisconsin State Fair with your two favorite Josh Albrechts as they chat with the Chief Marketing Officer of the fair, Jen Puente, about the new food offerings, attractions and fair fun at this year's Wisconsin State Fair!

See the fair from a whole new angle. Step up and win a prize. Feel the excitement of a match made in fair heaven, while enjoying the rides and games throughout the park.

Take a moment to rove the vendors at the many markets and pavilions around the grounds. Stock up on local goods like ketchup and maple syrup, discover the perfect gift and maybe even a few mementos to remind you of your trip to the fair.

VM_Wisconsin State Fair_GrandstandAve

Wisconsin Products Pavilion

Explore the goods and wares of some of Wisconsin’s makers with everything from delicious must-try treats like kettle corn and pizza to maple syrup, ketchup and so, so much more all from local businesses.

Exposition Center

A great place to take a break and do a little shopping, the hundreds of vendors in the 200,000 sq. ft. air-conditioned Exposition Center sell just about anything you’re looking for, and more than a few things that you never even knew you needed.

Central Marketplace

This year, the Central Marketplace has a new look and feel, featuring primarily small businesses of vendors selling everything from Wisconsin-themed t-shirts to handmade jewelry near the Bank Five Nine Amphitheater.