Each year, thousands of motorcyclists, motoculture enthusiasts and music lovers make their pilgrimage to Milwaukee to experience the motorcycle mecca at its finest during the Harley-Davidson Homecoming Festival. The annual celebration of this iconic bike brand roars to life along the lakefront, with a legendary list of headliners. It revs up excitement with tours and demonstrations. It is the true embodiment of the spirit of the open road and a celebration of Milwaukee’s rich culture. So, as we gear up for the roar of this summer classic, here’s what to expect. Let’s ride!
Harley-Davidson Homecoming Festival Concerts
Lighting the marquee this summer, the Harley-Davidson Homecoming Festival welcomes a list of buzz-worthy headliners. Here’s who’s coming this year.
Hank Williams Jr.
Hank Williams Jr. will kick off the Harley-Davidson Homecoming Festival on Friday, July 11, marking his first performance in Milwaukee since headlining the Wisconsin State Fair in 2021. With over 60 years in the music industry, the Grammy Award-winning artist and son of country legend Hank Williams blends country and rock in a high-energy show that pays tribute to his musical roots. Fans can expect beloved hits from his 54 studio albums, including “Family Tradition,” “A Country Boy Can’t Survive” and “All My Rowdy Friends.”
Chris Stapleton
The following night, July 12, the Traveler himself, country music icon Chris Stapleton, hits the main stage. A 10-time Grammy Award winner, Stapleton is known for his soulful voice, exceptional guitar skills and electrifying live shows. Known for hits like “Tennessee Whiskey,” “You Should Probably Leave,” “Parachute” and more, his recent album, “Higher,” has earned critical acclaim, and his collaborations with artists like Dua Lipa and George Strait have further solidified his place as one of the biggest voices in country music today.
Full Lineup
Additional performances by Treaty Oak Revival, Charles Wesley Godwin, Turnpike Troubadours, Sierra Ferrell and more will keep the energy high throughout the weekend. See the full lineup here.
Tickets & Packages
Tickets are on sale today, but don’t wait, prices increase on Monday, June 16! This is your chance to make the most of your Milwaukee motorcycle adventure. Find the ticket package that works for you and rev up summer fun in the Cream City. Get the fest seats in the house here.
- 2-Day & 1-Day General Admission (GA): Access to all performances and activities.
- GA+ & VIP: Enhanced experiences with exclusive perks and amenities.
- Bundle & Save: Discounted 2-Pack & 4-Pack options available.
Explore Harley-Davidson History
The Harley-Davidson Homecoming Fest takes over the whole city! Map your way to your best fest experience by visiting these locations.
Harley-Davidson Museum
The mothership of the fest, the world’s only Harley-Davidson Museum, kicks off the weekend’s festivities with Bike Night on Thursday, July 10. Throughout the weekend, be sure to stop by for bike exhibitions, classic motorcycle shows and, of course, a tour of the bike brand’s rich history, including Serial No. 1 and 450+ bikes that showcase Harley-Davidson’s creative design evolution throughout the years.
Veterans Park
Opening at 2 p.m. on Friday, July 11, the Harley-Davidson Homecoming Festival takes over Veterans Park for two days of community and music, with that sweet sound of rumbling motorcycles in the distance. Enjoy hits from your favorite artists against the majestic backdrop of the sailboats drifting along Lake Michigan in one direction and the city’s skyline in another as the sun sets and the docks rock. Get your tickets today to see Chris Stapleton, Hank Williams Jr. and a loaded slate of performances this year.
Harley-Davidson Headquarters | Davidson Park
While you’re in town, why not visit the place where all the magic happens? Discover the innovation behind the brand you love with exclusive tours, a vintage motorcycle show and live music on Saturday and Sunday in Davidson Park.
Powertrain Operations
It might be a little bit of a drive, but we promise it’s worth it! Head out to the Harley-Davidson Powertrain Operations in Menomonee Falls to get an inside look at the engineering marvels that power Harley-Davidson motorcycles. Hop on a self-guided tour (9 a.m. – 4 p.m., Thursday through Saturday) and take a spin on a 2025 Harley-Davidson model with daily demos (10 a.m. – 4 p.m., Thursday-Saturday).
Harley-Davidson Dealerships
To add even more to see, do, roar and explore, all six of the area Harley-Davidson dealerships are getting in on the action. Stop by any local dealership to enjoy live music, demonstrations and a gathering of motorcycle fanatics that you won’t want to miss.
Don't miss out on this epic celebration of music, moto-culture and Milwaukee. Secure your tickets today and be part of the Harley-Davidson Homecoming Festival 2025!
