“Hello!” Just a few blocks from Summerfest, the Kimpton Journeyman Hotel is the perfect place to stay for this big day. Tucked away in the Historic Third Ward neighborhood, you could say it’s one of the best-kept “Secrets,” but this hotel will put you in the heart of the action. From the festival grounds to some of the city’s biggest attractions, everything is just a short walk away. 
 

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There’s no better way to say “Good Morning” than with coffee and just a few blocks from the hotel is Valentine Coffee Roasters. Serving specialty, small-batch coffee, the delicious taste of a meticulously crafted cup of joe and the bright, industrial-chic ambiance is the perfect way to get your day underway.
 

Maybe you’re looking for a place to “Calm Down,” and enjoy a hearty breakfast before you begin your day. Look no further than the stylish café of Sweet Diner to enjoy a wide variety of breakfast and brunch offerings from omelets and skillets to a little something for your “Sweet Tooth” like Belgian waffles and caramel apple pancakes. 
 

Fuel Your Day Your Way 

There’s no doubt that “Luv is Art,” but it’s also true that through the use of creative expression, art is love. After breakfast, enjoy a morning stroll exploring some of the public art throughout the Third Ward and around the downtown area, including the 2023 Sculpture Milwaukee’s sprawling exhibition of free public art and the 20 different installations along the Milwaukee RiverWalk (be sure to give the Bronze Fonz a thumbs up). While you’re “Taking A Walk,” head to the Milwaukee Art Museum and take in the more than 32,000 pieces of work throughout the stunning building.  
 

Go on an Artistic Adventure! 

With a little something for everyone, the Milwaukee Public Market is a “Winnin” combo for a place to fuel up for a busy afternoon. One of the city’s iconic food halls, the vendors throughout the market offer everything from Mexican cuisine to deli sandwiches, fresh seafood to delicious barbecue. Grab a bite to eat and enjoy your meal either in the seating area upstairs or out on the sun-soaked patio seating outside. 

‘Tis the “Season” to soak up the sun along Milwaukee’s fresh coast. After a trip to Bradford Beach on a beautiful, sun-soaked day, you’ll discover why the Cream City is a great place on a Great Lake. Whether you prefer to soak up the sun and catch some rays or bump, set, spike your way around the sand volleyball courts, wade into one of the largest bodies of fresh water in the country or grab a drink at the tiki bar, there’s no wrong way to enjoy a day at the beach. 

If you’d prefer to spend the day on the water, start your aquatic voyage just a little bit inland at Riverwalk Boat Tours & Rentals, Milwaukee Duffy Boats or any of the city’s other great boat rental companies to float your day away along the city’s rivers.  

Now that you’ve got the “City on Lock,” it’s time for dinner before the show. Stop by Onesto for a modern twist on Italian fare in a trendy, upscale setting. Deriving its name from the Italian word for “honest,” the restaurant strives to serve fresh, handmade, perfectly flavored dishes. A handful of blocks from the Summerfest grounds, Onesto is a perfect place to kick off the evening. 

Looking for a pre-show beer so good you’ll swear it was magic? Founded by a performing magician, Wizard Works Brewing is a warm, friendly environment to “Relax,” enjoy a pre-show brew, and maybe a little magic on the side. It’s not “Space Time,” it’s beer time. 

It’s time to “Pull Up” to the show. Grab your “Best Friend,” gather your group and make your way to the main stage: the American Family Insurance Amphitheater. An evening of electric performances and world-class hip-hop music will rise to a fever pitch when A Boogie wit da Hoodie’s headlining act. Showcasing A Boogie wit da Hoodie’s talents, the concert will consist of a selection of his 35 Billboard Top 100 hits over the past seven years, culminating in your favorite concert of all time! (“No Promises”). 

Hopefully, after a show like that, you’ll feel on top of the world! Even if you don’t, you can still enjoy a drink from the rooftop bar of The Outsider. Located on top of the Kimpton Journeyman Hotel, the upscale atmosphere of the bar surrounds you in panoramic views of the Milwaukee cityscape and boasts a wide selection of craft cocktails. The Outsider is the place to close out “One of Them Nights,” you’ll never forget. 

We hope after your experience in the Good Land, you’ll someday say, I’m “Still Thinking About [Milwaukee].”