Attractions
Explore Milwaukee's top attractions, including museums, parks, the county zoo and Discovery World.
Museums
Milwaukee Natural History and Culture Museums. Make your trip to Milwaukee educational and fun with stops at these popular local museums. Experience interactive exhibits, touch live butterflies, and step back into the past and forward into…
Discover, plan and explore with our interactive digital map! Find top spots, events and hidden gems—navigate Milwaukee like a pro and make every moment unforgettable!
2026 Wisconsin State Fair Guide
Moo-ve over, summer, the Wisconsin State Fair is back, and ready for 11 days of fair play! Taking place August 6-16 this year, this annual summer fair is a staple and a…
The All-Ages Answer to ‘What Do We Do Today?’
Milwaukee has cracked the code on family entertainment that captivates toddlers and teenagers alike, with plenty of options for any budget. First Stage Professional…
Girl Dinner Takeover in Milwaukee
If you've spent any time on the internet over the past few years, chances are you've come across the viral phenomenon known as “girl dinner.” At its…
25 of the Best Concerts and Shows in Milwaukee This August
August, a month of warm summer nights and a calendar packed with events, festivals and shows. It’s a reminder that this season only lasts so long and that you have to…
Wisconsin State Fair 2026 Admission Promotions & Activations
Life’s expensive, but the Wisconsin State Fair doesn’t have to be. Fair’s fair, and this year, you can get the whole family in for less with discounts…
2026 Snap-On INDYCAR Weekend Guide: Your Inside Track to Race Weekend at the Milwaukee Mile
Milwaukee, start your engines! Summer is off to the races, and this August, so is the Milwaukee Mile, with the arrival of Snap-on INDYCAR Weekend. Back for its second year, this…
The Intern's Guide to Milwaukee: Places to Eat, Things to Do and Places to See
Visit Milwaukee offers local college students a chance to learn the ins and outs of hospitality and marketing through its internship program. We asked our interns about their…
Where the Locals Go in Milwaukee: Markets, Makers and More
Milwaukee is known for family-run shops and specialty markets, and you’ll leave with stories as good as your haul. Start your morning at Glorioso’s, a century-old…
Milwaukee's August Festival Guide
Summer at its peak, rooftops and patios filled, Bradford Beach alive with volleyball games and sunbathers, and Lake Michigan dotted with sailboats coasting over bright blue…
Milwaukee’s 2026 July Festival Preview
Summer is here, and I can’t wait to get out and explore festival season around my hometown of Milwaukee. July is one of my favorite times of year because there’s…