Milwaukee Blurbs

Whether you’re talking about where you’re from at a business event, looking to promote the city for your upcoming convention, or adding some quick copy to your website or program about the city, feel free to be inspired by the following descriptions of Milwaukee.

Not finding what you need? We’d be happy to share descriptive copy on a range of Milwaukee’s attributes, from major attractions to beer and brewing, culinary, and outdoor recreation. Just let us know!

20–25 WORDS:

Discover Milwaukee, Chicago’s northern neighbor on Lake Michigan, home of brewpubs, summer festivals, attractions, and colorful neighborhoods linked by RiverWalk.

Set on Lake Michigan just 90 miles from Chicago, Milwaukee is a friendly, affordable, walkable city loaded with Midwestern charm.

Milwaukee – an urban easy city on Lake Michigan. Your ideal summer fun getaway for lakefront festivals, the Harley-Davidson Museum, Brewers baseball, and renowned Milwaukee County Zoo.

Milwaukee impresses with its three-facility convention campus and connecting hotels, acclaimed cuisine, brewery tours, lakefront festivals, RiverWalk, Harley-Davidson Museum, and convenient Mitchell International Airport. 

40–50 WORDS:

Milwaukee – a cool city on Lake Michigan where a RiverWalk connects restaurants, nightlife, and trendy neighborhoods. Lakefront attractions like the Milwaukee Art Museum and summer festivals combine with Brewers baseball, the Harley-Davidson Museum, and Milwaukee County Zoo for the ideal getaway.

Discover Milwaukee, an easy-access destination on beautiful Lake Michigan, featuring an exceptional blend of acclaimed restaurants, brewery tours, and lakefront festivals. A charming RiverWalk connects walk-around neighborhoods, and attractions like the Harley-Davidson Museum, Miller Park and the Milwaukee Art Museum all add up to an unforgettable experience!


Discover the kind of summer fun you can only have in Milwaukee. Summerfest, the world’s largest music festival, kicks off a summer-long festival season on eleven stages along Lake Michigan. Enjoy the colorful Milwaukee Public Market in the Historic Third Ward and the stunning lakeside Milwaukee Art Museum with its “wings” that open and close. Award-winning restaurants, brewery tours, the Harley-Davidson Museum, and major league baseball all mean summer fun in urban-easy Milwaukee.

Located just 90 miles north of Chicago on beautiful Lake Michigan, Milwaukee is home to six Fortune 500 companies and is known as a global center for water research and industry. Top attractions include the Milwaukee Art Museum and Harley-Davidson Museum, a summer-long lineup of festivals, and the colorful Milwaukee Public Market in the Historic Third Ward. A thriving brewing heritage meets a vibrant culinary scene, all in a walkable city known for Midwestern charm.

95-115 WORDS:

Discover why Milwaukee makes one great, urban-easy getaway! Brewery tours, the Harley-Davidson Museum, and professional sports meet farm-to-fork restaurants and family attractions like Discovery World and Milwaukee County Zoo for year-round fun for all. Stroll along the RiverWalk, linking the Historic Third Ward with its colorful shops, nightlife and Milwaukee Public Market, to Old World Third Street, celebrating the city’s German heritage. Potawatomi Casino | Hotel adds to gaming fun, and the stunning “wings” of the Milwaukee Art Museum, along with Summerfest and lakeside festivals, welcome all for Milwaukee’s own brand of fun and entertainment.

Located on the scenic shore of Lake Michigan, Milwaukee offers an exceptional blend of stunning natural beauty, big city arts and entertainment, and Midwest charm. A downtown RiverWalk connects German heritage-inspired Old World Third Street to the Historic Third Ward with its shops and art galleries and Milwaukee Public Market. We’re a city of colorful, walk-around neighborhoods, acclaimed culinary scene, and entrepreneurial spirit, where exciting attractions like the world’s only Harley-Davidson Museum and Milwaukee Art Museum meet brewery tours, excursion boats, professional sports and a summer-long schedule of lakefront festivals. You’ll find all this and more on tap in Milwaukee.

Milwaukee – Experience a great Midwest destination with a lot of heart, located on the beautiful shores of Lake Michigan just 90 miles north of Chicago. Milwaukee is home to the world’s only Harley-Davidson Museum and the stunning Milwaukee Art Museum with its iconic “wings.” A charming downtown RiverWalk connects a German heritage-inspired district with the lively Milwaukee Public Market in the Historic Third Ward. Add in our beaches, urban kayaking, an extended network of bike and running trails, and a very walkable downtown, and you’ll get a good work-out too. Brewery tours, James Beard-recognized restaurants, excursion boats, and summer-long lakefront festivals - you’ll find all this and more on tap in Milwaukee.

250 WORDS:

Jewel of the Great Lakes and renowned for its warm Midwestern hospitality, Milwaukee is the perfect destination for big-city entertainment and fun combined with outdoor recreation and adventure, and all at prices that won’t break the bank! Visitors can experience the heart-thumping thrill of the open road at the spectacular one-of-a- kind Harley-Davidson Museum, and be inspired by the spectacular architecture of the lakefront Milwaukee Art Museum with its majestic, movable “wings”. Neighboring Discovery World features hand-on, high-tech exhibits and is the berth of the S/V Denis Sullivan, a three-masted replica of a Great Lakes schooner.

Lively brewpubs line Milwaukee’s charming RiverWalk and excursion boats beckon along the Milwaukee River and Lake Michigan. Milwaukee’s “SoHo,” the Historic Third Ward, is home to the Milwaukee Public Market, art galleries, shopping, restaurants, and theaters. Spirited downtown nightlife and international cuisine meet ethnic flair along Old World Third Street, where the city’s German heritage is celebrated with specialty shops featuring sausages, cheese and spices.

Family fun is guaranteed all summer long at non-stop music and ethnic festivals at the 75-acre festival park on Lake Michigan and also at the nationally ranked Milwaukee County Zoo and Milwaukee Public Museum. Lakefront parklands provide a green urban environment for bike riding, paddling, and hiking. And adults can enjoy the sample brews on brewery tours offered by MillerCoors and local microbreweries Lakefront and Sprecher or try their luck at the elegant Potawatomi Casino | Hotel. Welcome to Milwaukee – where any time of year is the right time!

450 WORDS:

There’s an undeniable energy in fun, urban-easy Milwaukee. While still celebrating our beer brewing heritage, the city now has a powerhouse arts scene, big-city attractions, revitalized historic districts, numerous James Beard-nominated chefs, and a burgeoning locally-sourced culinary movement.

Milwaukee’s über-cool combination of cherished tradition and modern attitude is reflected in our architecture and in a variety of walk-around, character-filled neighborhoods. The city’s German heritage is celebrated along cobblestoned Old World Third Street, and the emerging Walker’s Point area is already nationally acclaimed for its locally made cheese, chocolate, ice cream, coffee, and craft beers.

Stroll down the picturesque RiverWalk – past the “Bronze Fonz” statue of Henry Winkler’s beloved “Happy Days” character – to the Historic Third Ward. This six-square-block, converted warehouse district contains the city’s highest concentration of art galleries, as well as theaters, specialty stores, restaurants and nightlife, and is anchored by foodie paradise Milwaukee Public Market, ranked among the top markets by Frommers.

Milwaukee is the only city in the world where the city icon along the spectacular, Lake Michigan shoreline – the Milwaukee Art Museum – literally opens its “wings” to welcome all. Next door, maritime heritage meets 21st century cool at Discovery World with its high-tech displays and fresh and saltwater aquariums. It is also the summer berth for Wisconsin’s official tall ship, the S/V Denis Sullivan.

Unleash your inner rebel at the world’s only Harley-Davidson Museum, where a priceless display of 450 bikes celebrates the rich history of Harley, the passion of the riders, and Harley’s contribution to pop culture over the years. And it’s game on at Potawatomi Casino | Hotel for the excitement of more than 3,100 slot machines, 100 table games, an expanded, off-track betting room, and numerous culinary options.

Family fun is guaranteed at the nationally ranked Milwaukee County Zoo, Milwaukee Public Museum, and Miller Park baseball stadium, while adults can enjoy the sample brews on brewery tours offered by MillerCoors and local microbreweries like Sprecher Brewing, Lakefront Brewery (rated in the top 4 per Trip Advisor), and Milwaukee Brewing Company. Milwaukee Food and City Tours treats you to culinary tours of the ethnic neighborhoods and excursion boats and kayaks beckon on the Milwaukee River and Lake Michigan.

Find your inner rock star at Summerfest, an 11-day music extravaganza filling 10 stages and an amphitheater at the lakeshore’s 75-acre Henry Maier Festival Park. The festival park is also home to Milwaukee’s summertime line-up of colorful ethnic fests including Irish Fest, German Fest, Festa Italiana, Polish Fest, African World Festival, Mexican Fiesta, ending with Indian Summer Festival in September.

Milwaukee is your destination for fun and entertainment – any time of the year!