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Awards & Industry Recognition

See how Visit Milwaukee’s innovation, leadership and creativity are earning national recognition. Explore our awards for marketing, tourism and community excellence that celebrate our work promoting Milwaukee as a premier destination. These achievements highlight not only what we’ve accomplished, but also the growing influence and momentum of Milwaukee’s presence on the national stage. As we continue to push boundaries and raise the bar, we’re proud to share the awards that recognize our commitment to excellence.

   
Logo for Milwaukee Magazine’s “The Betty Awards” displayed in white text on a purple background.

2025 Milwaukee Magazine Betty Awards - Groundbreaker

Winner: Peggy Williams-Smith, CEO Visit Milwaukee

Peggy Williams-Smith received this honor for her visionary leadership in elevating Milwaukee’s profile on the national stage. She has spearheaded major initiatives at Visit Milwaukee, from launching the Milwaukee Theater District to leading the winning bids for the 2024 Republican National Convention and “Top Chef.” Her work highlights the city’s vibrant culture and small businesses, helping visitors experience the authentic spirit of Milwaukee.

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Logo for BizTimes Media’s “Notable Latino Leaders” recognition, featuring bold text and a row of multicolored blocks.

2025 BizTimes Media Notable Latino Leaders

Winner: Tony Snell Rodriguez

Tony Snell Rodriguez was honored for transforming how Visit Milwaukee engages with the community through inclusive leadership and meaningful relationship-building. His work in 2024 alone included representing the organization at 90 community events and guiding nearly 70 event sponsorships, amplifying voices and stories across the region. With a career rooted in advocacy and civic impact, his leadership continues to shape Milwaukee’s commitment to equity, representation, and community connection.

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Logo for the Exhibitor Centers of Excellence 2025 Winner, displayed in black text on a green background.

2025 EXHIBITOR Magazine’s Centers of Excellence Award - Best Convention Center (100,000 – 500,000 sq. ft. of Exhibit Space)

Winner: Baird Center

The Baird Center earned this recognition for delivering an exceptional convention experience and setting a high standard for venues of its size. Its modern design, flexible exhibit space, and top-tier service create a seamless environment for both event organizers and attendees.

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Circular badge for the W3 Awards showing the W3 logo in black on a silver background with the text “2024 Silver Winner.”

2024 W3 Awards: Silver - Best Tourism Website

Winner: Visit Milwaukee

Visit Milwaukee received the W3 Silver Award for Best Tourism Website for its innovative, user-centered design that brings the city’s story to life through rich visuals, intuitive navigation, and engaging content. The site showcases Milwaukee’s neighborhoods, attractions, and experiences in a way that inspires exploration while making trip-planning easier and more accessible. This recognition reflects the organization’s commitment to creating a modern, immersive digital experience that elevates Milwaukee as a must-visit destination.

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Logo for the IFEA World Festival & Event City program, featuring colorful abstract shapes and a small globe icon.

2024 IFEA World Festival & Event City Award

Winner: Milwaukee, Wisconsin

Milwaukee was chosen as one of only six cities worldwide to receive the IFEA World Festival & Event City Award for its exceptional commitment to hosting and supporting year-round events. The city’s diverse lineup of festivals showcases its culture, strong community spirit, and passion for bringing people together. With a deep festival tradition and dedicated local partners, Milwaukee stands out as a true celebration city.

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