Visit Milwaukee Press Releases
The Visit Milwaukee news you can use!
This section is where you’ll find news and announcements about major conventions, Visit Milwaukee milestones and new additions to the team.
Visit Milwaukee Partners with Indy NXT by Firestone Driver Yuven Sundaramoorthy to Bring Milwaukee’s
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Hometown partnership will spotlight Milwaukee’s energy, culture, and summer experiences while inspiring visitors to drive to Milwaukee ahead of IndyCar Weekend at the Milwaukee Mile this August Visit…
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Week of activations highlights tourism’s impact, national momentum, and the energy driving Milwaukee forward Visit Milwaukee is celebrating National Travel & Tourism Week (May 3–9) with a dynamic…
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Visit Milwaukee is proud to partner with Milwaukee Brewers All-Star outfielder Christian Yelich and the Yelich family on the fourth annual “Home Plate” Charity Concert, presented by American Family…
adidas & Shake James Return to Celebrate Milwaukee’s 414 Day with the “View Finder” Samba
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adidas and Milwaukee community leader & founder of sneaker boutique SNEEX, Eric “Shake” James, returns for 414 Day with the launch of the 414 Day Samba “View Finder.” Inspired by the creative spirit…
Milwaukee takes its place on the global culinary stage as MICHELIN Guide comes to the Great Lakes
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Historic multi-city partnership positions Milwaukee among world-class dining destinations In a defining moment for Milwaukee’s culinary community and the region at large, the MICHELIN Guide has…
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Visit Milwaukee’s Annual Meeting spotlights historic sales performance and a sharpened national strategy for 2026 Fresh off a record-breaking year, Visit Milwaukee used its 2026 Annual Meeting today…
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Enhanced print and digital resources connect travelers with local businesses through AI-supported planning Visit Milwaukee is proud to announce its latest suite of updated visitor planning tools to…
Visit Milwaukee Announces 2026 Museum Days Campaign
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Special admission offers range from free to 25% off at 26 Milwaukee-area museums from January 22 to February 1 Visit Milwaukee today announced the return of Museum Days, a 10-day celebration of…
AVCA First Serve Set for Milwaukee in August 2026
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The event will bring together eight top college women’s volleyball teams to open the 2026 season The American Volleyball Coaches Association (AVCA) is excited to reveal that 2026 AVCA First Serve will…
Visit Milwaukee Launches Buy Local Bonus Campaign to Deliver Immediate Revenue Support Local
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Visit Milwaukee announced today the launch of the Buy Local Bonus Campaign, an initiative of the Visit Milwaukee Foundation created to bring real and timely revenue to Milwaukee restaurants, bars…