Deer District


One of the hottest new areas in Milwaukee to eat, drink, and play is Deer District. Built on the 30 acres surrounding Fiserv Forum, the new home of the Milwaukee Bucks, this neighborhood is filled with restaurants, entertainment, events, and more. Whether you're looking for dinner before a show at the arena, a drink after the Bucks game, or just want to explore the public plaza, there's plenty of fun to go around.

Eat & Drink

The Beer Garden
This outdoor beer garden on the plaza features an ever-changing collection of craft beers. Grab a beer, play some games, and tune in on outdoor big-screens on game nights.

The Mecca Sports Bar & Grill
Named for Milwaukee's famous historic arena, The Mecca gets you as close to watching the game in person as you'll get without a ticket. A 42-foot-wide high definition screen dominates the room, making it clear that this bar is all about the ultimate sports bar experience.

Drink Wisconsinbly
Enjoy a corner pub vibe that's totally Wisconsin with signature cocktails like the "Laverne & Shirley," the "Kareem Ab-Mule-Jabbar," and the "Reverse Bloody Mary" (AKA a tap beer backed with a miniature Bloody). 

Good City Brewing
The second taproom for this popular local craft brewery features 24 Good City taps, a pilot brewing system that offers small-batch and experimental brews, as well as a kitchen featuring stone-fired pizzas.

Shop & Play

Bucks Pro Shop
Get your must-have Bucks gear here, from t-shirts and jerseys to growlers, bobbleheads, and more. Located on the southeast corner of Fiserv Forum, the Pro Shop is open daily 10 a.m. to 6 p.m. for all your shopping needs.

Fiserv Forum
The reason all of this is here - Fiserv Forum is the home of the Milwaukee Bucks, the Marquette Golden Eagles, and a packed calendar of concerts, arena shows, and more. Completed in 2018, this is the most advanced arena in the NBA and has become an instant hub for entertainment in Milwaukee. Come for a game or show, or stop in for a behind-the-scenes tour that takes you through the vision of the venue as well as shares the electric story of the Milwaukee Bucks.

Learn more about arena tours.

Deer District Events

The public plaza at the heart of Deer District hosts a wide variety of events year round. In the summer, enjoy fitness classes like barre and zumba, viewing parties and classic movies, live music, and more. The plaza is also home to large-scale festivals like the Bloody Mary Festival, Lobster Fest, and Christkindlmarket, a traditional outdoor German Christmas market.

Upcoming Events