Milwaukee in the palm of your hand!

• 7 min. read

Playoff baseball in Milwaukee is flat-out special. It’s 41,900 fans on their feet, cheering at the top of their lungs. It’s American Family Field with the roof closed and the speakers turned up to 11. It’s baseball at its most electric. And it’s back…

• 4 min. read

Milwaukee is one of the tastiest destinations in the nation right now. The Cream City was the hub for Bravo’s “Top Chef: Wisconsin,” which showcased our culinary creativity. We launched the Milwaukee Flavor Live Cooking Series, featuring four local chefs who…

• 3 min. read

The sound of leaves crunching underfoot, the smell of hot cider and the cinnamon-y treat in the oven, the satisfaction from collecting a giant pile of leaves, and dogs or kids running up to jump in it. These feelings and experiences mark the wonderful season of fall. Its spirit…

• 6 min. read

A bubbling pot, a witch’s brew, things to do in Milwaukee? We’ve got a few! Here are a few Milwaukee haunts that bring the best of spooky season to life. Summon thrills, chills and unforgettable experiences at the city’s most thrilling Halloween…

• 5 min. read

If you’ve ever planned a trip in the Great Lakes region, there’s a good chance you’ve thought some version of, "I wish there was a faster way to get around Lake Michigan.” Well, you're in luck! There's a better way to get from point A to…

• 4 min. read

*Looking for Halloween events? Check out our list of 16 Spooky Halloween Haunts in Milwaukee for 2024! Happy fall, y’all! The season for pumpkin spice, apple cider donuts and majestic displays of colorful foliage have finally arrived. But make no bones about it, October is…

• 5 min. read

We’re ready to tackle fall head-on...armed with a pumpkin spice latte! As the weather gets cooler, and you’re ready to switch from iced to warm lattes, we’ve got you covered with all the best places to grab a cup o’ joe in Milwaukee. Nestled deep in…

• 11 min. read

Cool breezes roll in from Lake Michigan, leaves crunch underfoot and the call of a ballgame fills the air at American Family Field. Milwaukee doesn’t slow down when summer ends. Trade tailgates for Oktoberfest tents, swap fair food for pumpkin-spiced treats and raise a…

• 7 min. read

Summer has come and passed, but theater season’s here at last, wake me up when September ends. Costumes aren’t just for Halloween. Dazzling backdrops aren’t reserved for Autumn. And drama knows no season. The Milwaukee Theater District has shows all year…

• 5 min. read

Ike Wynter is a cut above the rest. Under a shrouded cloud of sawdust, the Milwaukee-based artist has quietly made a name for himself, earning national media attention for his work during the NFL Draft, Sunday Night Football and more. Known for his intricate pieces consisting of…

• 7 min. read

How can you not be romantic about baseball? The crack of the bat. The roar of the crowd. The pure and simple summer vibe that comes with a trip to the ballpark. It’s the only sport where you can visit 30 different stadiums and see the game in a different way each and every…

• 6 min. read

The curtain is up, the spotlight is lit and the Milwaukee Theater District's 2025/2026 season is off to an unforgettable start. This past weekend, the Marcus Performing Arts Center (MPAC) officially launched its 2025/26 Culture Collective with an ovation-worthy premiere of…

• 6 min. read

In this city, some stories are well-known, well-loved and as undeniably Milwaukee as they come. The Bronze Fonz. The brewing tradition. The Cream City brick. Others hide in the channels of time, faded by years gone by, hidden gems just waiting to be unearthed. But once a year…

• 5 min. read

Visit Milwaukee is teaming up with the Milwaukee Public Market to bring you Milwaukee Flavor Live, a new cooking series that celebrates the city’s incredible food scene. These events are your chance to meet the faces behind some of Milwaukee’s best restaurants, hear…

• 4 min. read

Milwaukee in September is unstoppable. From cultural celebrations that bring the world to our backyard to neighborhood festivals that showcase the heart of our community, every weekend offers a chance to experience something unforgettable. Mark your calendar, gather your crew and…

• 3 min. read

There’s always something buzzing in Milwaukee, from lakefront festivals and concerts to incredible dining and nightlife. On Saturday, August 30, that buzz takes on a new form when the Baird Center becomes the home of Cream City Convergence, Wisconsin’s largest…

• 8 min. read

Today was supposed to be a normal day. It was supposed to be a Tuesday like any other. Then something happened. Something momentous. Global superstar Taylor Swift and her long-time beau, podcaster and Kansas City Chiefs tight end, Travis Kelce, announced their engagement for all…

• 3 min. read

At Potawatomi Casino | Hotel, the thrills aren’t limited to the gaming floor. The casino and hotel may be known for their gaming and entertainment offerings, but Potawatomi’s food scene is a winner! Whether you’re looking for a perfect place to pick up your…

• 7 min. read

Labor Day weekend in Milwaukee. It’s the golden hour of summer. It’s one last hurrah before school’s back in session and the crisp air of fall takes center stage. It’s your time to soak up the last moments of the season. To mark the unofficial summer…

• 3 min. read

You don’t need to know a gearbox from a gas pedal to know this is the weekend to be at the Milwaukee Mile. The Snap-on Milwaukee Mile 250 Weekend brings two days of roaring engines, family fun and a championship battle that will come down to the wire. Consider this your…

• 5 min. read

Summer is taking its final bow and fall is stepping into the spotlight, but there’s no need to get “Stressed Out.” The Milwaukee Theater District is ready for an encore of entertainment with a September lineup you will not want to miss. “All You Need…

• 5 min. read

The Milwaukee Bucks may not play a game of basketball until October 22, but there’s been no shortage of excitement this offseason. The team signed veteran center Myles Turner and guard Cole Anthony, they re-signed Kevin Porter Jr., Jericho Sims and Taurean Prince, and they…

• 4 min. read

The clock's ticking down on summer. School supplies shopping is already underway, and class is almost in session. Almost. Before the bell tolls, you and the fam can make the most of the final summer days in the Village of Wauwatosa. The charming suburb has everything you…

• 4 min. read

It happened so fast. Like something out of a sports parody, during a third inning, in-game interview on Apple+, Milwaukee Brewers manager Pat Murphy reached into his back pocket and pulled out a pancake. It was a seemingly innocuous move, a tasty little snack for him to munch on…

• 11 min. read

August 1 is International Beer Day, a time to raise a glass in honor of friends, beer lovers and the brewers whose craft brings people together all over the world. Milwaukee may be known as Brew City, but its beer scene goes far beyond lagers and pilsners, showcasing global…

• 8 min. read

Moo-ve over, summer, the Wisconsin State Fair is back, and ready for 11 days of fair play! Taking place July 31- August 10 this year, this annual summer fair is a staple and a tradition that brings together some of the state’s most impressive agricultural products in a…

• 7 min. read

There’s no place like home. There’s no place like Milwaukee, either. And there’s nothing quite like catching a three-game series of Milwaukee Brewers baseball inside American Family Field. If you’re looking for the perfect place to call home for a…

• 4 min. read

When people think of Milwaukee’s public art, iconic landmarks like the Bronze Fonz or the Milwaukee Art Museum’s dramatic architecture usually come to mind. But if you take a closer look, you’ll find that creativity is woven into nearly every corner of the…

• 12 min. read

August in Wisconsin is festival season in full bloom, where every weekend feels like a celebration. Whether you’re chasing live music, cultural flavors, quirky traditions or just a great excuse to be outside, there’s something magical waiting at each event…

• 3 min. read

Jet engines roar overhead. Sunlight glints off the lake. Crowds line the shore, eyes on the sky and feet in the sand. The Waterstone Bank Air & Water Show is back. This splashy summer tradition brings thrilling stunts to both sky and surf, with aircraft soaring above and…

• 7 min. read

Every destination says it, but Milwaukee means it: we’re a city with something for everyone. We don’t just mean every interest, palate or age, though. We mean for every body. Throughout the city, you’ll find tons of accessible attractions that make your…

• 6 min. read

When the sun sets, the curtain rises, and August is packed with can't-miss shows in the Milwaukee Theater District. Looking to keep things cool while turning up the fun? These 13 performances bring the heat without breaking a sweat. Wicked Marcus Performing Arts Center…

• 11 min. read

The Tour de France is off and running, and that can only mean two things: Bicycling bedlam. Pedal pandemonium. Freewheeling fever. All that, and a bike-centric blog post that we’ve been waiting a whole year to write. Gear up, grab your bike and get ready for a spin around…

• 6 min. read

Milwaukee’s dining scene is buzzing. With fresh flavors, new vibes and bold ideas, it’s the perfect time to eat your way through the city. We’ve combed every neighborhood, from the streets of the Third Ward to riverside patios and airport terminals, to bring…

• 8 min. read

School’s out for summer, math is hard and there are so many shows we want to see around Milwaukee this month. So, instead of our usual nine shows, here’s our list of 15 you just can’t miss in July. Babymetal Uline Warehouse Stage, Summerfest Saturday, July 5…

• 2 min. read

Following an out-of-this-world ArtBlaze in 2024 that featured the striking extraterrestrial-inspired cosmopods, a 12-foot-long dragon sand sculpture and over 600 toasted s’mores at Bradford and South Shore beaches, Joy Engine announced the return of the nonprofit's…

• 5 min. read

The soundcheck is over. The stage is set. Summerfest 2025 has almost arrived, and they’re ready to turn it up to 11. That’s right, the world’s largest music festival, the Big Gig, Summerfest, begins this weekend, kicking off three straight weekends of live…

• 4 min. read

Each year, thousands of motorcyclists, motoculture enthusiasts and music lovers make their pilgrimage to Milwaukee to experience the motorcycle mecca at its finest during the Harley-Davidson Homecoming Festival. The annual celebration of this iconic bike brand roars to life along…

• 7 min. read

Summer in the City of Festivals continues with a bang in July. While fireworks are typically reserved for the Fourth of July, this month, these festivals will light up the night and awe crowds all over town. To help you map your month, here’s one thing you just…

• 4 min. read

It’s here! PrideFest, Wisconsin’s largest LGBTQ festival, kicks off TODAY! Wowing the crowd for three days, 2025 PrideFest features everything from award-winning artists to side-splitting comedians and top-tier DJs to drag shows, coming together to create a…

• 6 min. read

Father’s Day fun is around every corner in Milwaukee! A day to celebrate your dad (or father figure) and the meaningful impact he’s made in your life, this is your chance to show him how much he means to you. And, while we’re sure he’d love to add…

• 5 min. read

Creating great art is an elusive process. Sometimes it appears in a flash. Other times, it takes years of meticulously placed brushstrokes. Each artist has their own process to bring their vision to life. Art 64 is a little different. The live painting competition blends the…

• 5 min. read

Summer’s here, and the time is right for dancing in the street! Or, on second thought, maybe not in the street so much as at a local park or outdoor music venue around Milwaukee. With nothing but warm weather ahead and summer vibes all around town, there’s really no…

• 3 min. read

We can’t con-troll our excitement about this one! Wauwatosa’s newest, largest, most mischievous resident has arrived, and it’s spectacular. The latest addition to the city’s flourishing public art scene, the Thomas Dambo creation is not only the…

• 3 min. read

There are some things that just go hand-in-hand. Peanut butter and jelly. Mac and cheese. Giannis and the Bucks. Wisconsin and beer. Okay, you could say cheese or brats or a friendly midwestern hospitality that’s second to none, but that’s not really the point…

• 9 min. read

With so much going on in the City of Festivals, choosing the best fest for you can be hard. Whether you’re looking for delicious food, a late-night dance party or even a whole weekend dedicated to a local wrestling icon, you’ll find a festival that’s a…

• 6 min. read

As we leap into summer, the City of Festivals launches its jam-packed slate of fests, with festival action along the lakefront and throughout the city nearly every weekend in June. But don’t worry, for theater lovers looking to beat the heat, there’s still plenty to…

• 2 min. read

Something massive just stomped its way into the Milwaukee County Zoo, bringing thrilling prehistoric adventures for dino lovers of all ages! The Milwaukee County Zoo’s 2025 Summer Exhibit, Exploration Dinosaur, is now open and ready for action! From now through October 5…

• 9 min. read

A year ago today, Baird Center opened the doors on a $456 million expansion that more than doubled the convention center in size. Drawing groups like AdeptiCon, USA Fencing and more, the project has redefined what is possible and marked our destination as a premier meetings and…

• 9 min. read

Warm weather. Cold beer. A long weekend. It’s not the beginning of a country song, it’s the kickoff to summer, the first taste of festival season and your perfect Memorial Day getaway Whether you’re traveling from Chicago to see family or flying in from…

• 7 min. read

Cruise for brews this summer! Take a Tour de Milwaukee with our beer garden itinerary, a summertime guide to five (or seven if you’re along for an extended ride) Milwaukee beer gardens. With warm spring and summer days on the horizon, there’s never been a better…

• 5 min. read

It’s a banner year for the Cream City. After the Brewers put together a division-winning 2024 season and the Bucks brought home an NBA Cup trophy to end the year, 2025 is certain to be an even bigger year of sports in Milwaukee, featuring a packed calendar with…

• 2 min. read

As we roll along on our National Travel and Tourism Week celebration today, we’d like to recognize our volunteers. Often the first face a visitor sees when they arrive at Milwaukee Mitchell International Airport or aboard a cruise ship, the first person to greet meeting…

• 9 min. read

Art brings cities to life. They weave a magnificent tapestry that gives a city character, a personality that locals use to identify themselves and visitors look to with awe and inspiration. They are the lifeblood of the city’s culture and an economic driver, drawing…

• 6 min. read

As Milwaukee’s Theater District continues to grow, the 2025/26 season promises an array of must-see performances across its iconic venues. From Broadway sensations to intimate dramas, the city’s theaters offer a stunning variety of productions that are certain to…

• 5 min. read

Mother’s Day is this week! Whether you’re looking for last-minute plans that Mom will love or the perfect finishing touch to add a little flourish to your plans, we’ve got you covered. These eight great ways to celebrate Mother’s Day will help you show…

• 7 min. read

There are good nights out, and then there are those special occasions, those nights that you’ll never forget. Those moments that remind you that you are alive. And living life to the fullest. Call it what you like – the good life, the sweet life, maybe even the high…

• 7 min. read

Spring has arrived in Milwaukee, and that can only mean one thing: It’s time to explore the great outdoors! While we may be a bit away from the summer days of sun-soaked beaches and splashing kayak wakes, now’s the perfect time to get outside and exercise that…

• 4 min. read

On February 6, 2011, Green Bay Packers Safety Nick Collins etched his name into NFL history. Intercepting Steelers’ Quarterback, Ben Roethlisberger, near the end of the first quarter of Super Bowl XLV, he weaved his way 37 yards to the house for a touchdown, doubling Green…

• 6 min. read

April showers bring May shows in the Milwaukee Theater District! Whether you're looking to feel the depths of heartbreak and conflict or perseverance and redemption, witness generation-defining artists or uncover the whimsical wonders of Dog Man, here are all the top shows…

• 4 min. read

Caution! Deer X-ing. For the ninth consecutive year, the Milwaukee Bucks have punched their ticket to the playoffs. As they renew their hunt for the team’s first title since the 2021 season, the 2024 NBA Cup champions are looking to add another piece of hardware to the…

• 6 min. read

As the seasons change from the chill of winter to the green growth of spring, Milwaukee flourishes with possibilities, activities and events. All around town, from the crack of the bat at a Brewers game or the rolling credits of the Milwaukee Film Fest to the budding Boerner…

• 7 min. read

We’re going on an egg-venture! There’s an Easter egg hunt afoot in Milwaukee. Except, instead of jellybeans, chocolate eggs or the odd dollar in quarters, it’s delicious brunch spots that we’re searching for. Follow along this treasure trail as we hop…

• 4 min. read

Get your popcorn ready because the Milwaukee Film Fest just dropped its full 2025 lineup. Running April 24 through May 8, MFF25 returns with yet another selection of genre-spanning films from promising up-and-coming local and well-known national and international filmmakers…

• 3 min. read

When it comes to meetings and conventions, Milwaukee means business. In 2024 alone, Visit Milwaukee brought in 364 events throughout the city, including national political events such as the 2024 Republican National Convention, major industry tradeshows like 2024 Connect…

• 9 min. read

In Milwaukee, it’s all 4 1 and 1 4 all on 414 Day. A day mirroring the city’s area code (414), on April 14 every year, Milwaukee swells to a fever pitch in a grand celebration of local pride for everything that makes Milwaukee home. From live events to giveaways…

• 5 min. read

In his nine years with the Green Bay Packers, Wide Receiver Jordy Nelson cemented himself as a fan favorite and an all-time great, providing fans with highlight back-shoulder catches, unforgettable touchdowns and more than a few Lambeau leaps to prove it. Inducted into the…

• 5 min. read

(April 1, 2025, Milwaukee, Wisc.) – The popular Milwaukee attraction, Deep Thought, was reported missing today. The recent addition to the city’s list of icons was reported as absent from its place along the shores of Lake Michigan near McKinley Beach at around 3…

• 8 min. read

And with the first pick in the 2025 NFL Draft, you select…Milwaukee, Wisconsin! Just a short trip from Green Bay and the hallowed halls of Lambeau Field, the Cream City is not only your No. 1 selection to stay for the big day, but with Milwaukee Tailgate Week Presented by…

• 5 min. read

After months of speculation, the top college prospects in the game will hear their names called on draft day as they go from All-Americans to NFL players, ascending the stage in Green Bay during the 2025 NFL Draft. Less than a month away, all the combine grades, all the draft…

• 6 min. read

Spring is in the air in the Milwaukee Theater District! From budding up-and-coming artists to the flourishing final number of a Broadway musical, the city’s theater scene is in full bloom this month. Here are our nine shows you just have to see in April. Sister Act April…

• 4 min. read

Milwaukee is built for family fun, no matter your kids’ ages or interests! From hands-on museums and outdoor adventures to interactive theater and one-of-a-kind attractions, there’s something for every little explorer. Whether you’re planning a weekend…

• 4 min. read

Of the signs that spring is on its way, Tosa Restaurant Week may just be one of our favorites. Each March, this 10-day parade of discounts and deals at Wauwatosa restaurants presents an opportunity to explore something new and revisit a local favorite as we sample delicious…

• 8 min. read

In honor of Governor Tony Evers, County Executive David Crowley and Mayor Cavalier Johnson’s proclamation making Friday, March 7 Friday Fish Fry Day throughout the state of Wisconsin and our community, we want to highlight some of the ways our city shows up for this…

• 5 min. read

Milwaukee native Travis Beckum has had a career that most football players dream of. Beckum is a Super Bowl Champion with the New York Giants. Throughout his illustrious collegiate career, he was an All-American, a two-time Capital One Bowl Champion, and was inducted as a member…

• 2 min. read

A month ago, we embarked on a culinary journey unlike any other as we invited foodies to the Milwaukee Public Market for Milwaukee Flavor Live, a fresh, four-course culinary journey. Throughout the evening, over 100 locavores sipped and savored their way through the very best…

• 3 min. read

St. Patrick’s Day is right around the corner, and preparations are already underway to celebrate this Irish holiday right here in Milwaukee. All month long, you can follow the rainbow to a pot of gold…or a good time, served with a pint of green beer anyway. If…

• 7 min. read

The Milwaukee Theater District is giving March Madness a whole new meaning. Typically reserved for the unpredictable sporting chaos and fast-paced action that can only be found during the NCAA Tournament, this March, the district’s packed calendar, the excitement of all…

• 4 min. read

100 days. One historic course. The world's best golfers. The 2025 U.S. Women's Open is almost here! In just 100 days, the U.S. Women’s Open — the most storied LPGA championship — will bring the top golfers in the game to Erin Hills to compete for…

• 7 min. read

This Spring Break, escape to Milwaukee! Far from the crowded beaches of Florida, the family-friendly shores of the Fresh Coast have everything you need to make the most of your vacation with the fam. Whether you’re uncovering the mysteries of the universe at the Milwaukee…

• 2 min. read

As the snowflakes fly today, sunny summer days can feel so far away. A cool breeze on a warm Milwaukee evening. A crisp beer in hand. The hypnotic sound of your favorite band playing your favorite song at Henry Maier Festival Park. Right now, it all feels like a distant memory…

• 5 min. read

A little winter weather won’t stop us from exploring Milwaukee. In fact, it’s the perfect time to embrace the conditions to uncover cozy gems all over town, and what better place to start bounding around the Brew City than at the many local craft breweries? More…

• 6 min. read

It’s more than a football game; it’s a cultural moment worthy of celebration – the Super Bowl has arrived. All around the country, people will get together with their friends and family to watch the grand spectacle that is the Super Bowl, with its highly…

• 3 min. read

Experience a renaissance at the Milwaukee Art Museum this spring. A new golden age is dawning at the iconic landmark along the city’s waterfront, and you’re invited to experience it for yourself. The museum’s latest exhibition is set to showcase the…

• 4 min. read

Introducing your new favorite tool to explore the Cream City, the Milwaukee Digital Visitors Map! This interactive digital counterpart to the popular Official Visitors Map also offers you the power to plan your itinerary from the palm of your hand. Getting from A to B to…

• 3 min. read

This is it. The holiday you’ve all been waiting for and the blog post that quite simply cannot be contained in its whimsy. Welcome to Groundhog Day 2025. Yes, the day is upon us and the hour of our future is nye. Soon, we learn our fate. Will it be six more weeks of winter…

• 11 min. read

Whether you’re on the hunt for Valentine’s Day ideas or a random Tuesday evening, consider this your cheat sheet to romance in the Good Land. Check out these eight great date ideas with a Cream City twist! Dinner and a Show in the Milwaukee Theater District Food…

• 4 min. read

It's the cosmos in which we all swim—the stars that seal our fates—our Zodiac signs. Call it vibes if you like, protest if you must, but this is the definitive list of where you should go based on your star sign. Bet your horoscope didn’t see this one…

• 5 min. read

The shortest month of the year packs some of the season’s biggest shows in the Milwaukee Theater District. From classic plays to jam bands, we’ve got what you need to make theater plans this month. Here’s what to see in Milwaukee this February. The Classics…

• 3 min. read

From the depths of winter, the heart-racing pulse of summer roared to life this afternoon as the annual Harley-Davidson Homecoming Festival announced the full lineup of artists who will rock the docks along Veterans Park on July 11 and 12. This year’s lineup is a little…

• 6 min. read

Each year, over half the population sets out with good intentions, setting New Year’s resolutions to be our best selves. By the second Friday of January, however, about a quarter of all resolutioners will have given up on these annual declarations. It’s a phenomenon…

• 7 min. read

Embark on an art adventure through southeastern Wisconsin! From Racine to Milwaukee and Sheboygan, discover a diverse collection of art museums, showcasing everything from renowned masterpieces to awe-inspiring outdoor sculptures. So, gather your friends and set out on this…

• 7 min. read

In Milwaukee, we are known for many things. Our brats, fish fries and cheese curds are the iconic culinary calling card of the Cream City. The brewing tradition and its continued legacy amongst the flourishing craft brewing scene have lent Milwaukee the title known far and wide…

• 10 min. read

Milwaukee, what a year. As the clock ticks down on 2024 and we come to its final days, we’re reminded of what a remarkable 12 months this year has been for our city. The $456 million expansion to Baird Center opened its doors. The Milwaukee Brewers, Bucks and Marquette…

• 5 min. read

In the season of resolutions, now’s the perfect time to choose to see more shows in the Milwaukee Theater District this year! Great, now that that’s settled, what better way to get started on your newest New Year’s resolution than to dive in right away? Here…

• 6 min. read

As 2024 winds to a close, now’s the perfect time to start planning your New Year’s Eve celebrations. From family fun at the Betty Brinn Children's Museum to the excitement of a Masquerade Ball, a delectable meal from Lupi & Iris or Mason Street Grill…

• 3 min. read

Do you like “American Music?” We like “American Music.” Okay, “American Music” isn’t on the Violent Femmes’ self-titled album. Crazy. The Violent Femmes are an undeniably local band. Each of the group’s founding…

• 4 min. read

Oh, the weather outside is frightful, but dinner in your personal snow globe is sure delightful. Think your days of dining al fresco with the beautiful backdrop of nature are a distant summer dream? Think again! Chilly temps don’t slow down majestic rooftop sights and…

• 3 min. read

This holiday season, skip the lines and find the perfect present for everyone on your list! From unique gifts to craft goods, our guide has everything you need to add a personal touch. We've thought of a few ideas to help you find the perfect present at Milwaukee area shops…

• 6 min. read

There’s no place like Milwaukee for the holidays! The Cream City is in the spirit of the season, and all around town, you’ll find events, experiences, shows and displays so full of festive cheer that will have even the Grinch-iest among us feeling merry and bright…

• 3 min. read

Move aside "Nutcracker!" Farewell, Rudolph! Bumble along abominable snowman! The Holiday Face-Off returns to Fiserv Forum on December 28 & 29 bringing the hard-hitting holiday cheer to Deer District. Four teams from across the country will go head-to-head in this…

• 5 min. read

City skywalks, busy catwalks, shows in holiday style. The Milwaukee Theater District has a stacked holiday season at venues around town. And if you’re a lover of all things Santa and Rat King, you should check out all the upcoming holiday performances in our Holidays in…

• 6 min. read

All aboard! It's full steam ahead for fun in Milwaukee on Amtrak's Borealis Line, with service between the Minneapolis-St. Paul area and Milwaukee. The train is a scenic, convenient and relaxing way to get from point A to B and from MSP to the heart of downtown MKE. Now…

• 8 min. read

Black Friday looks a little bit different in Milwaukee. Sure, you can get discounts and deals on appliances and Smart TVs at big box stores. But here in Milwaukee, there’s a tradition of a different sort brewing for this holiday. Each year, brewers around town release…

• 8 min. read

Theater songs ring. Are you listening? In the district, snow is glistening. A beautiful sight, we’re going tonight, watching in a theater wonderland. Season’s greetings, and to all, a good wassailing! ‘Tis the season for a holly jolly slate of holiday shows…

• 2 min. read

Milwaukee is a sports lovers’ paradise. With seven professional teams, including two major league clubs with championship-caliber talent, every day is gameday in the Cream City. Make the most of your stay with this itinerary featuring the Brew Crew and all the things to do…

• 7 min. read

Thanksgiving is right around the corner! This year, leave the cooking to the pros at one of Milwaukee’s outstanding restaurants. Enjoy the best turkey day feast you’ve ever had in the warm ambiance and hospitality of a restaurant or savor delectable dishes with your…

• 7 min. read

Call them a dynamic duo, a power couple or a match made in Milwaukee—however you slice it, these fall food pairings will have you savoring the season in a city where fresh, flavor-forward finds are tucked away at every turn. As the calendar turns from frights to wonderous…

• 7 min. read

Milwaukee is the land of Cream City brick, but for one dynamic building duo, siblings Paul Wellington and Nealita Nelson, their calling came in the form of an entirely different type of brick. Third-place finalists in Season 4 of the FOX hit show “Lego Masters…

• 4 min. read

What are we thankful for? The outstanding selection of shows that are coming to the Milwaukee Theater District this November. From comedy and stadium shows to indie groups in intimate venues, timeless classics to Pulitzer Prize-recognized plots, there’s something for every…

• 11 min. read

The Milwaukee Bucks are back in action this week, and the Deer are on the hunt for another championship-contending season. Led by two-time MVP Giannis Antetokounmpo, elite clutch Point Guard Dame Lillard, and Milwaukee's Official Hype Man, Bobby Portis, the team looks to…

• 7 min. read

“The Real Housewives of Salt Lake City” really has it all. Salacious drama, swirling rumors, hot dog fits and the Champagne of beers in the most hallowed of halls. Fans of the popular TV also witnessed a rising star in the Bravo universe. It’s a stunning new…

• 4 min. read

As the Admirals gear up for another season of hockey in Milwaukee and look to renew their chase for the Calder Cup with the team’s home opener on October 19, we’ve got some exciting news! Visit Milwaukee, in partnership with the Milwaukee Admirals, collabed to…

• 5 min. read

There’s so much to love about fall in Milwaukee! The slight chill in the air, the return of Bucks basketball and Admirals hockey and the annual resurgence of pumpkin spice everything . But the biggest factor in autumnal ambiance is the flamboyant hues of fall foliage as…

• 3 min. read

Fore! Or-we mean five! Five USGA Amateur Championships are headed to the rolling green fairways of the stunning Erin Hills golf course. This news comes as the Hartford course readies itself to host the 2025 U.S. Women’s Open in May. Erin Hills is no stranger to major…

• 5 min. read

The spooky season has arrived, and the Milwaukee Theater District has all the thrills and chills you could ever hope to find at venues around the city. Kicking off this week, Milwaukee Theater Week celebrates the performing arts in our community alongside the many spectacular…

• 10 min. read

Once upon a midnight query, the blog series, Over a quaint and curious page of well-loved lore – While I nodded, keyboard tapping, suddenly there came a rapping, As some one mapping, mapping their adventure “Tis some visitor,” I muttered, “mapping…

• 4 min. read

Moo Deng mania is here. And we’re here for it. The perpetually damp pygmy hippo from Thailand has taken the internet by storm, stealing hearts and biting kneecaps. She’s become an icon, a legend, an agent of chaos and an unyielding influencer of the global…

• 5 min. read

This Milwaukee Brewers team was different. It was a no-nonsense, hard-nosed ball club with an underdog mentality. It was a team playing exciting, fun-to-watch baseball that just so happens to have won the N.L. Central Division. It was a team brewed for big moments. After a…

• 2 min. read

The Real Housewives of Salt Lake City are back this week for Season 5, and we’re shaking. We’re physically shaking! The drama, the twists, the spectacular hot dog fits and one jaw-dropping reveal that tops all the rest: a cameo from a special city on the Fresh…

• 7 min. read

Wanderlust doesn’t have an age limit, and an inspired sense of awe doesn’t have an expiration date. In The Village of Wauwatosa, you can uncover the magic of this suburb and create family memories that’ll last a lifetime. With something for all ages…

• 4 min. read

Rise and stein, everyone! Oktoberfest in Milwaukee is back for more in 2024. An annual nod to the traditions of Munich, Germany, which welcomes 7.2 million people each year for the 18-day celebration of German culture, music, food and, of course, massive amounts of beer…

• 6 min. read

It’s finally here: Football is back! The 2024-25 NFL season officially kicks off in just a few hours, with the reigning Super Bowl Champion Kansas City Chiefs taking on the Baltimore Ravens before the home-state Green Bay Packers take on the Philadelphia Eagles in Brazil…

• 5 min. read

TosaFest, a classic end-of-summer fest just west of Milwaukee, is coming up this weekend! On September 6-7, the annual staple in the charming suburb just 15 minutes from downtown has a little bit of everything to ensure you give summer a farewell toast. From a curd-crushing…

• 1 min. read

And that’s a wrap on Connect Marketplace in Milwaukee! One of the largest gatherings of event experts from around the globe, this week, over 1,000 meeting, convention and sports planners arrived in Milwaukee for three days of one-on-one appointments, a massive tradeshow…

• 8 min. read

Labor Day is almost here, and Milwaukee is ready to deliver an exciting long weekend that you won’t want to miss. Whether you’re a sports enthusiast or just looking for some excitement, here’s how to make the most of your Labor Day in Milwaukee: Ultimate…

• 4 min. read

There’s so much to see in Milwaukee’s performing arts scene. Whether you’re eager to see your favorite Olympian in action, be moved by soulful music, or immerse yourself in compelling storylines on stage, it's always showtime in the Milwaukee Theater…

• 4 min. read

Monday blues got you down? Are the dog days of summer dragging on? Well, allow us to brighten the mood with some food news! Today, Southside Dining Week announced the dates of its 2024 festivities, celebrating the city’s sensational culinary scene found south of the…

• 2 min. read

Halt! All who seek passage to the Visit Milwaukee blog must answer a riddle. In the green fields of a new park, I’ll rest and make my Tosa mark. Four seasons, by night and by day, Watching visitors picnic and play. Tell me then, dear reader of the blog What creature do you…

• 3 min. read

The season of the Deer is almost here! Bucks basketball is finally right around the corner in Milwaukee, and today, we moved one step closer to the return of basketball season with the release of the 2024-25 NBA regular season schedule. Announced by the league on ESPN 2 this…

• 6 min. read

We read that brat summer was trending on social media. Post after post about what is and what is not brat. And we got excited to share our love of all things brat with the community that has lit up every corner of the internet with the simple phrase “brat summer…

• 3 min. read

Everyone loves a sure bet, a lock, an odds-on favorite. Like a shooting star or a total solar eclipse, these moments are irreplicable and must be seized to their absolute fullest. And, in light of a packed Labor Day weekend – which includes the Hy-Vee Milwaukee Mile 250s…

• 4 min. read

Summer may be winding down, but there’s still plenty of family fun to be had before school starts again! Make the most of these final fifty (or so) summer days by exploring some of Milwaukee’s favorite family-friendly spots. Check out our list of the must-visit…

• 10 min. read

Drum up some fun at the Milwaukee Dragon Boat Festival! On Saturday, Lakeshore State Park will transform into a vibrant celebration of culture and tradition. Enjoy a taste of Asian cuisine, immerse yourself in cultural performances, and cheer on your favorite dragon boat team…

• 3 min. read

Author, Journalist, raconteur, professional food taster, small-town bartender impersonator, retired pro baseball hopeful and funny man extraordinaire Charlie Berens is a modern Renaissance man. He wears many hats—mainly trucker caps—and is a keen observer of…

• 5 min. read

Just minutes away from downtown, the enchanting suburb of Wauwatosa feels like something straight out of a fairy tale. But once you take a moment to explore the charming shops, family-friendly events and sensational dining offerings, you’ll soon begin to notice that each…

• 5 min. read

Good times are in the air at the Wisconsin State Fair! Next week, the summer celebration of agriculture, entertainment, and family fun returns to the Wisconsin State Fair grounds, featuring the iconic giant slide, pig races, and menu items loaded with a day’s worth of…

• 3 min. read

The many live music stages peppered throughout the Milwaukee area create an entertainment community that is music to any fan’s ears. These include beautiful, opulent theaters and intimate, independent music venues. They host up-and-coming acts, national headliners and…

• 2 min. read

Old-world flavors meet first-class hospitality at these restaurants, the standard-bearers for Milwaukee's German heritage. Kegel’s Inn Born in Austria in 1892, John T. Kegel immigrated to the United States in 1911. After working as a trimmer and milkman, John was…

• 1 min. read

Shopping centers aren't just for finding the latest deals in fashion or gadgets. They are one-stop places where you can shop, dine, relax and be entertained for hours on end. Here are just a few of the area's shopping havens. From the ashes of tragedy, a flourishing…

• 2 min. read

Milwaukee’s food scene is a rich cultural melting pot, blending diverse cuisines with locally inspired flavors. This unique culinary crossroads has hungry visitors coming back time and again to explore even more. Bloody Mary No longer just a brunchtime drink, in Milwaukee…

• 9 min. read

Oh my gosh! Charlie Berens is coming to the Pabst Theater in support of the Christian Yelich Home Plate Charity Concert on July 25. A man of many talents, the comedian, Emmy Award-winner, “Top Chef” taster, proud Midwesterner and former promising little league…

• 7 min. read

Scotty McCreery first arrived in Milwaukee as a young man with a dream. Auditioning for “American Idol” as a 17-year-old kid, the North Carolina native was quick to wow the judges against the backdrop of the Milwaukee Art Museum. McCreery took his talent all the way…

• 3 min. read

On Monday, June 24, Davidson Park roared to life at the Harley-Davidson Juneau Avenue campus on Milwaukee’s Near West Side. Pioneered by the Harley-Davidson Foundation, the $20 million project was created in partnership with Heatherwick Studio, which oversaw the…

• 4 min. read

Summerfest’s first weekend is in the books, and it had a little bit of everything that makes the world’s largest music festival a spectacular Milwaukee must-do. From fireworks at great heights to “Top Chef” bites, celeb cameos to headlining shows, and…

• 12 min. read

Before Reading, please note: This blog contains Bravo’s “Top Chef: Wisconsin” spoilers. If you’d like to preserve the culinary suspense until you’re caught up, we’ll be right here when you’re ready! It all came down to one last…

• 4 min. read

When you’re settling into a new space or reimagining your current place, curating the perfect aesthetic makes a world of difference. You want those statement pieces and accenting artwork that create an ambiance that is warm, inviting and undeniably—you. Whether…

• 13 min. read

No two dads are alike, and neither should your Father’s Day celebrations. This year, ditch the ties, tools and miscellaneous golf clubs and give Dad the gift of a special day with the family tailored to him. To help you plan your Father’s Day celebration in…

• 4 min. read

Summertime in the Cream City means more. More sunny afternoons on the beach. More breezy days at beer gardens. More scoops of creamy frozen custard. And a seemingly endless array of ways to celebrate summer in Milwaukee. With a packed festival season and events like the Tour of…

• 2 min. read

In Milwaukee, beauty and wonder are never more than just a few steps away. With branches at Riverside Park, Washington Park and in the Menomonee Valley, find your connection to the great outdoors at the Urban Ecology Center. The center organizes volunteer cleanups and restoration…

• 6 min. read

Postseason hockey is back in Milwaukee! After a heartbreaking 2023 season finale in the Western Conference Finals, the Milwaukee Admirals are back this season, looking like a dangerous playoff team. The AHL affiliate of the Nashville Predators is led by shut-out superstar…

• 7 min. read

Goodbye grey sky, hello blue. Now’s your chance to take the Bronze Fonz home with you! Happy days are here, Milwaukee! We know you’ve been a-rockin’ and rollin’ all week long, and during travel and tourism, Visit Milwaukee is excited to pair up with…

• 4 min. read

From cozy dive bars to high-energy clubs and everything in between, plan your ultimate night out in Brew City. Showy Located on top of Hotel Metro is the craft cocktail bar Pufferfish. This downtown oasis offers a tropical tiki escape, exotic drinks and beautiful cityscape views…

• 3 min. read

The latest addition to Milwaukee’s growing list of completed developments this year is a total game-changer. Now open, Baird Center’s new north building has more than doubled the size of the convention center, positioning Milwaukee as a premier destination for…

• 3 min. read

There’s always something new to see in Milwaukee’s most entertaining district! Throughout the Milwaukee Theater District, you can catch everything from incendiary rock shows to scintillating Broadway musicals and dramatic plays to sweeping symphony performances…

• 5 min. read

The warmer weather, a three-day weekend, and just like that, the summer state of mind has arrived. That’s right, Memorial Day is the perfect weekend to spend some time with the family and savor this opening salvo of summer. There’s so much going on around town this…

• 12 min. read

When you think of art, a convention center may not be top of mind. You might think of the city’s art museums or galleries peppered throughout the area, and you wouldn’t be remiss in thinking about the architectural marvels that make up Milwaukee’s skyline…

• 3 min. read

With an endless variety of amenities and views, the world-class Milwaukee County Parks system promises wide-open green spaces for much-deserved R&R — no matter what your idea of kicking back looks like. Milwaukee also boasts Lakeshore State Park - an urban sanctuary…

• 3 min. read

Mother’s Day is less than a week away! Whether you’ve had the day marked in your calendar for months, and you’re looking for the perfect finishing touch to mark the occasion, or you’re looking for last-minute plans to show Mom how much she means to…

• 3 min. read

The Midwest’s largest retail sports betting venue is now open, and it’s right here in Milwaukee! Potawatomi Casino | Hotel’s latest 6,500 sq. ft. two-story addition in the former Northern Lights Theater redesigns the ultimate sports fans’ viewing…

• 5 min. read

The pick is in. With the first pick…in the 2025 NFL Draft…You select…Milwaukee, Wisconsin! That’s right, the torch has been passed, and Green Bay is on the clock for next year’s draft. Less than 365 days from now, elite college stars will take…

• 4 min. read

Fest Year Ever Your Guide to a Summer in the City of Festivals With close to 200 festivals year-round, Milwaukee is known around the country as the City of Festivals. From the world’s largest music festival, Summerfest, to the state’s largest celebration of Pride at…

• 4 min. read

The Bucks are back, and the Deer are ready to make their run at the franchise’s third NBA championship all-time as the third seed in the Eastern Conference. Led by two-time MVP Giannis Antetokounmpo, a walking bucket and clutch knock-down shooter Dame Lillard and…

• 3 min. read

Welcome to the new era of Visit Milwaukee. Welcome to a new look and feel that can be described in just three words: Fresh, flavor, forward. This is a brand for the city, by the city. Born from the feedback of more than a thousand Milwaukeeans, the brand captures the heartbeat of…

• 4 min. read

In a world where four classic Milwaukee theaters open their doors for 15 days of action, drama and comedy, only one film fest can bring the very best in cinematic wonder to the silver screen. This spring, don't miss the non-stop excitement of the Milwaukee Film Festival…

• 2 min. read

You can take Milwaukee's flavors home with you thanks to these area shops. Find the perfect wine to pair with your meal at Corvina Wine Company. If you aren’t a wine connoisseur, no worries! The experts on staff can assist you and recommend the perfect pairing. Vino…

• 3 min. read

Dane Baldwin is the chef and owner of The Diplomat in Milwaukee's Lower East Side neighborhood, and the 2022 James Beard Foundation's Best Chef in the Midwest. Bringing approachable American fare with flare, Baldwin shares his thoughts on what makes the city's…

• 5 min. read

Opening Day is upon us! All around the country, the smell of meat sizzling over hot charcoal coals, the buzz of parking lots before a ballgame, the crisp sounds of bats cracking and the stunning spectacle of everything that makes baseball America’s game. The return of…

• 2 min. read

Hop-hop hooray! Spring has sprung, and Easter is just a week away! The most egg-centric holiday of the year, Easter is the perfect opportunity to get together with family, enjoy everyone's favorite hybrid meal (brunch) and break out your pastel colors. With the holiday so…

• 2 min. read

Can you hear that? The song that reminds you of warm, sunny weather, the taste of a crisp, cold beer and the feeling of watching your favorite band perform that song. That's right! It's the sound of Summerfest's grounds stage headliner announcement! It may be the…

• 4 min. read

Next week, the nation will descend into pure madness for a month of buzzer-beaters and upsets, heartbreakers and thrillers, Cinderella stories and blue bloods during the NCAA Men’s and Women’s Basketball Tournaments. With all the excitement right around the corner…

• 2 min. read

The Milwaukee area has grown into a foodie haven and one of the country’s premier culinary destinations. One of Eater’s hottest dining cities for 2024, Milwaukee was also recognized in 2023 as Midwest Living’s top culinary destination and will soon be…

• 4 min. read

Featured in Season 2 Episode 3 of "Good Things Brewing," Damian Buchman is an influential Milwaukeean working every day to make our city a home for every body. Damian is the founder of The Ability Center and the vision behind the RampUp Movement, which turned…

• 5 min. read

Top 'o the morning to you! This St. Patrick's Day, find your pot of gold at the end of the rainbow in Milwaukee. From the hue of your favorite amber brew to a golden-brown pot of mouthwatering cheese curds, all signs point to the Brew City as your hub for this annual…

• 4 min. read

Featured in Season 2 Episode 3 of "Good Things Brewing," Tenia Fisher is an accomplished educator, competitive runner, and advocate for social justice, health and wellness in her community. She is now the Health and Wellness Director for Social X and Co-founder of…

• 3 min. read

Vivarium is alive and thriving on Milwaukee's East Side. After a week of excitement featuring performances by Molly Grace, Wave Chapelle, The Wonderlands, Adorner and many more, the Pabst Theater Group's latest project has taken root to the glee of music lovers across…

• 4 min. read

Featured in episode two of the second season of "Good Things Brewing," Shary Tran is an incredible advocate for DEI efforts in Milwaukee with over 27 years of experience in DEI leadership, which includes major organizations such as Generac, Amazon, Froedtert & the…

• 3 min. read

Featured in episode two of the second season of "Good Things Brewing," Pete Cooney is Milwaukee's foremost popsicle purveyor. Pete started pushing his pops in 2014, and it didn't take long for Pete's Pops to become a Milwaukee summer institution. You can…

• 3 min. read

Featured in episode one of the second season of "Good Things Brewing," Cecelia Gore is a powerhouse Milwaukeean working every day to make our city a better place to live, work and play. Gore is the Executive Director of Brewers Community Foundation, the charitable arm…

• 3 min. read

The secret is out. Milwaukee has emerged as one of the hottest travel destinations in the U.S., earning recognition from renowned sources like Condé Nast Traveler, Lonely Planet and Airbnb. Once known for its strong brewing tradition and affinity for cheese curds, the city…

• 4 min. read

Featured in episode one of "Good Things Brewing" Season 2, Shari Black serves as the Executive Director and CEO of Wisconsin State Fair Park. Her career began at the Waukesha County Fair, where she worked for 20 years, including 15 as Executive Director. In 2016, she…

• 1 min. read

Lifelong Milwaukeean David Caruso knows a thing or two about the city’s most popular haunts and hidden gems. After a year of uncovering why the Cream City holds a special place in the hearts of some of Milwaukee’s most fascinating residents, the spotlight now…

• 5 min. read

Vel R. Phillips Throughout her life, Velvalea “Vel” Hortense Rodgers Phillips broke countless barriers. She became the state's first African American judge in 1971 and the first African American woman elected to statewide office as the Secretary of State of…

• 4 min. read

The moment you’ve all been waiting for, the 2024 Official Visitors Guide has officially arrived! VISIT Milwaukee’s most popular publication, the guide showcases the very best of the Fresh Coast. From the most mouthwatering, delectable, award-winning dining to a…

• 2 min. read

Dan Jacobs, a Chicago native who has lived in Milwaukee since 2011, is a chef who stays true to his Midwestern roots while incorporating the global culinary influence he has sought out all his life. He is now the co-owner and chef of DanDan and Esterv, two award-winning…

• 8 min. read

Bravo’s “Top Chef” serves up new flavors this season when host Kristen Kish joins head judge Tom Colicchio and perennial judge Gail Simmons at the judges’ table as they head to the Midwest to call Wisconsin home. Season 21 premieres Wednesday, March 20…

• 4 min. read

A hub for culinary creativity and innovative chefs, Milwaukee is positively bursting with new local flavors. Spanning cultures and cuisines, let your taste buds be your guide at these new Cream City restaurants. Dining While exploring the Historic Third Ward, The Edison is a…

• 3 min. read

Whether it’s your first date or your thousandth, there are countless ways to sweep your partner off their feet in Milwaukee. Under The Stars Take a stroll hand in hand on the RiverWalk to Vault. The premier cocktail and raw bar is located in the heart of downtown and rests…

• 5 min. read

Okay, campers, rise and shine! Put on your booties because it’s cooold out there. That’s right, it’s Groundhog Day! A magnificent holiday where we look to the largest species of ground squirrel to predict our future. Celebrating the midway point between the…

• 3 min. read

Variety is the spice of life, as the old saying goes, and lucky for you, Milwaukee’s jerk chicken scene has plenty of variety and spice. Some journeys are their own reward. This one just so happens to be paved with mouthwatering jerk chicken. Your delectable adventure…

• 1 min. read

The Pack is back! After an unexpected offensive explosion from Jordan Love and a dynamic Green Bay Packers squad in a shocking Wild Card win over the Cowboys, the team is back in action on Saturday night, facing a familiar foe in the San Francisco 49ers. But, while…

• 2 min. read

Harley-Davidson is ready to rev up another summer of roaring crowds, iconic performances and, of course, thousands of rumbling motorcycles during their annual celebration of the classic bike brand. Taking place July 25-28, the Harley-Davidson Homecoming Festival returns to…

• 7 min. read

Milwaukee Museum Days is right around the corner! In celebration of the city’s countless exceptional museums, from January 18 – 28, you can get discounts and deals on admission to 30 museums throughout the area. From a $15 ticket to the Harley-Davidson Museum and…

• 4 min. read

A desktop staple, a key piece of any sports fan’s décor, an agreeable accomplice, the nodding ceramic figurines, known as bobbleheads, are an inseparable part of pop culture. From “The Office” to your office, bobbleheads offer a window into their…

• 2 min. read

Charlie Sprinkman is the founder and creator of Everywhere is Queer, a public resource (and searchable map) for the LGBTQIA2S+ and the ally community. Growing up in the Milwaukee area, Charlie has visited 41 states throughout the country, mapping queer businesses and safe places…

• 9 min. read

3…2…1…Happy New Year! As we kick off a massive 2024 for Milwaukee, there’s no better time to spotlight some of the most exciting restaurants, developments and attractions on the horizon this year. The year of Milwaukee, 2024 is set to be one wild ride…

• 3 min. read

Dearly beloved, we're gathered here today in remembrance of The Back Room @ Colectivo. As of 10:40 p.m. on December 15, the East Side venue is no more. And while it may be gone, it is anything but forgotten. On its final evening, The Back Room filled with the sounds of…

• 13 min. read

How one of the city's European founders returned to Milwaukee from beyond the grave. Truth is often stranger than fiction, but long-time VISIT Milwaukee volunteer Frank Matusinec has a tale to tell that borders on science fiction. At a volunteer appreciation event in the…

• 2 min. read

Just hours before the University of Wisconsin women’s volleyball squad takes on the Texas Longhorns at Amalie Arena in Tampa, Fl., in the penultimate contest of the NCAA Women’s Volleyball Tournament, Fiserv Forum announced a tournament in the Badgers own backyard…

• 3 min. read

As 2023 winds to a close, now’s the perfect time to start planning your New Year’s Eve celebrations. From family fun at the Betty Brinn Children's Museum to the excitement of a Masquerade Ball, a delectable meal from Lupi & Iris or Mason Street Grill…

• 3 min. read

The wait is over. “Greatness is what we on the brink of,” and the Barbz from all over the globe can rejoice! On Monday, the Queen of Rap Officially announced the dates of her Nicki Minaj Presents: Pink Friday 2 World Tour for 2024, bringing her bold, iconic sound to…

• 3 min. read

Oh, there’s no place like Milwaukee for the holidays! Now that we’ve officially turned the calendar to December, it’s finally time to deck the halls with festive fun. Get in the holiday spirit and make the most magical time of the year just a little bit more…

• 2 min. read

Bravo! Encore, encore! The Milwaukee Theater District just dropped the curtain on the inaugural Milwaukee Theater Week, receiving a roaring success and a standing ovation. Miss out on the festivities? Well, we have your ticket to a recap of the week’s festivities! The week…

• 3 min. read

The Milwaukee Theater District is marking its one-year anniversary with the inaugural Milwaukee Theater Week! From November 9-19, Milwaukee’s performing arts groups will turn the spotlight on themselves and the city’s world-class performing live entertainment scene…

• 4 min. read

Are you looking for a sign to try something new in Milwaukee? Look no further! We put together an itinerary written in the stars with this go-to guide for the best thing to do around town according to each zodiac sign. Let your star sign guide you to your next destined favorite…

• 16 min. read

Get ready to fall back into an extra hour this weekend! As we turn our clocks back and gain an extra hour early Sunday morning, we thought of 60 ideas to help you maximize those added 60 minutes around town in Milwaukee! 1. Grab a Coffee Or even have time to grab another at one…

• 3 min. read

With the kick-off to the 2023-24 NBA season last night, few words can cause a stir of excitement quite like the phrase, “Bobby’s back.” That’s right, Bucks big man, fan favorite and Milwaukee’s Official Hype Man Bobby Portis is back and ready…

• 3 min. read

Saturday, October 28 This free festival at Forest Home Cemetery & Arboretum is the perfect family-friendly event to celebrate the traditions of Dia de los Muertos. Kick off the morning with one of the most unique runs in the city. The 5K run and Walk the route winds you…

• 2 min. read

No one does Bloody Marys quite like Milwaukee, and what better way to celebrate the spooky season than with this hauntingly delicious drink? Forget the standard celery stick garnish! Here in the Bloody Mary Metropolis, you can feast on a complete meal from this iconic brunch…

• 2 min. read

Caw-Cawling all bird-lovers! This weekend we celebrate World Migratory Bird Day. And, as we prepare to say a fond winter’s farewell to some of our fine feathered friends migrating south for the season, at locations throughout the area, you can take advantage of prime…

• 2 min. read

Baseball is the great American pastime. Home of the Brewers, Milwaukee has perfected the art of celebrating this quintessential experience with some good old-fashioned grilling and drinking. Follow this handy guide, and you’ll be ready to tailgate like a pro. 1. A Grill It…

• 6 min. read

Milwaukee stands alone as Brew City, the Custard Capital, the Bloody Mary Metropolis, Cheese Curd Kingdom and even the Bastion of Bratwurst, but you may not know that the Good Land is also an underrated Beacon of BBQ. Drawing inspiration from all over the country, MKE’s…

• 3 min. read

Enjoy a slice of life at Milwaukee pizzerias all over town. While the classic "Milwaukee-style pizza" features a delicate, cracker-like crust that's a perfect canvas for toppings, we’ve rounded up eight slices of thicker, chewier ‘za for a departure…

• 1 min. read

Milwaukee Film’s Cultures and Communities Festival returns this fall. Now in its fourth year, this annual celebration of diversity, inclusivity and the rich tapestry of cultures that make Milwaukee one of National Geographic’s “Best of the World…

• 5 min. read

It may be September, but in the eyes of Märzen lovers, large pretzel enthusiasts and festival fans everywhere, Oktober is in the air. That’s right, Oktoberfest season is here! Over the next few months, the city’s rich German heritage and strong brewing…

• 2 min. read

If you’re visiting our city for the first time, you may be aware of our rich brewing tradition, you may have heard about our championship-caliber sports teams or planned a trip to one of our sensational top attractions. However, insiders have a secret: the Cream City is…

• 3 min. read

So, the kids have more energy than you know what to do with. It's a good thing Milwaukee’s indoor and outdoor playgrounds are here to run, slide, bounce and climb to the rescue. Some even come with views that are bound to recharge those drained parental batteries. The…

• 2 min. read

So you’ve finally found a few days to spend on that long-awaited golf tour with your friends. Well, it turns out, there’s no better place to do it. Wisconsin, after all, is home to 10 of the 100 greatest public golf courses in Golf Digest’s 2023-2024…

• 5 min. read

Summer is winding to a close, and back-to-school is right around the corner, but there’s still plenty of time to soak up some family fun this summer before the first school bell rings! We’ve collected a list of activities to pack your day with fun for the whole…

• 1 min. read

Here in the City of Festivals, you can celebrate just about anything. With more than 100 festivals throughout the city, from cultural celebrations to music festivals, there's something for everyone. This year, VISIT Milwaukee is thrilled to sponsor the nation's first…

• 2 min. read

Turn the page this year and explore the many bookstores found around town. Romance and drama, sci-fi and suspense, humor and wit. No matter what you’re looking for, these local booksellers have a page-turner just for you. Choose your own adventure on this non-fictional…

• 3 min. read

Wauwatosa’s combination of galleries and public art makes it a perfect destination for serious and casual art aficionados alike. And when your eyes need a break from browsing, you’ll find plenty of spots to kick back, relax and refresh. Tosa’s commitment to…

• 3 min. read

The MKE Black Theatre Festival is back in 2023 and bigger than ever. The largest festival yet, the three-week-long celebration designed to support Black creatives features a series of free events as well as two full-production plays: “Mud Row” and “The…

• 3 min. read

Milwaukee’s Official Hype Man is back! Bucks big man and fan-favorite Bobby Portis showed Visit Milwaukee some of his favorite places around town and discovered a few new ones. Come along with us as we spend the day the Underdog way. Have a mammoth start to your day…

• 6 min. read

You can feel it in the air, it’s almost time for the Wisconsin State Fair! Whether you’ve locked in your plans months ago or this is your first fair, we’ve gathered some ideas to help you find your summer love of fair. Food plays a starring role at the fair…

• 4 min. read

The Women’s World Cup kicks off this week in Australia and New Zealand. Will the United States Women’s National team complete the three-peat or will a challenger claim the crown as World Cup champions in 2023? To prep you for the glorious spectacle of soccer that…

• 3 min. read

In Milwaukee, Brew City refers to so much more than the brewing roots that made the city famous. Beyond the beautiful golden suds is an entirely different type of brew, coffee. Throughout Milwaukee, coffee culture runs deep, with a love of java extending to every neighborhood…

• 7 min. read

It’s a matchup written in the stars. The biggest stars in the American Association of Professional Baseball will take the field July 17 and 18 under the bright lights of Franklin Field. The home of the pun-tastic Milwaukee Milkmen, the 4,000-seat stadium will be the site…

• 5 min. read

A Boogie wit da Hoodie is headed to the big stage at the Big Gig with special guests City Girls and Trippie Red. Headlining the world’s largest music festival for the first time ever, on July 1, one of the hottest stars in hip-hop today will take to Summerfest’s…

• 6 min. read

Lighting the Marquee: VISIT Milwaukee ​VISIT Milwaukee headlined the American Family Insurance Amphitheater on the Summerfest on Wednesday, June 14, to raise a glass to a record-breaking year in the travel and tourism industry for the organization’s 2023 Annual…

• 4 min. read

Bender's Big Break VISIT Milwaukee’s letting the dogs out for the Admiral’s re-barkable 2022-23 season! While the Ads fell just short in their chase for the Calder Cup, the team won their division for the first time since 2020 and made its first appearance in…

• 6 min. read

With Father’s Day 2023 rolling around the corner, it’s time to celebrate the amazing dad in your life. Why not show a little extra love with a visit to Milwaukee? Brew City is packed with all the best things to see and do, making it easy to gift on his special day…

• 2 min. read

LGBTQ+ Pride Month is about being your authentic self and letting your true colors shine. Celebrate Pride Month all June long by heading to PrideFest at Henry Maier Festival Park, supporting one of Milwaukee's LGBTQ+ businesses and learning about the LGBTQ+ movement in our…

• 5 min. read

Make big travel plans with a small carbon footprint in the Cream City! As one of the most walkable cities in the country, an environmentally conscious adventure is only a few steps away. Featuring a compact downtown that offers everything from nightlife to wildlife, many of…

• 3 min. read

Wisconsin Center District Places Final Piece of Structural Steel for $456 Million Expansion Project On Wednesday, May 10, 2023, The Wisconsin Center District (WCD), with the help of its construction management team Gilbane I Smith installed the final piece of structural steel to…

• 4 min. read

As a part of National Travel and Tourism Week, we wanted to recognize the people that help us showcase everything our city has to offer. The people who act as frontline ambassadors and spokespeople for our great city on a Great Lake. The people who—through their love of…

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Ever wonder what it's like to work in a city that National Geographic labeled as "Best of the World?" Tune in to the Experience Milwaukee podcast, where hosts, Steve Glynn and Adam Derus, ask employees of some of Milwaukee's coolest companies about their…

• 5 min. read

Spring is in full swing in Milwaukee. Want to shake off cabin fever with a day out in Milwaukee without breaking the bank? Check out our list of free activities and spring into savings while exploring the Cream City! Found just steps from Milwaukee’s downtown, Lakeshore…

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Picture this: It’s a perfect 65 degrees* outside, and the clouds overhead pass swiftly, intermittently draping everything in sunlight, as a light breeze brushes past. All around, people walk their dogs, children play in their yards, and outdoor patios bubble with sparkling…

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Milwaukee has a rich tradition of Asian American and Pacific Island heritage. Found everywhere from our art galleries to our restaurants, Asian American and Pacific Islander cultures have helped shape the city, making a major impact on the Greater Milwaukee area. As we celebrate…

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It's home to many historical and architectural records, quirks, oddities, and points of interest. Here are 23 things you may not know about the “Good Land.” Home of the Milwaukee Bucks, Marquette University basketball and countless other concerts and…

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Not sure what to get Mom this Mother’s Day? How about a sensational day in Milwaukee?! Show Mom how much she means to you with a day out on the town. Check out this guide for ideas to make Mother’s Day unforgettable this year. Put the day in Mother’s Day with…

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Dinner and a show? The Milwaukee Theater District has you covered with a performance pairing for everyone. Take in a Broadway play at the Marcus Performing Arts Center or, just a block away, relish a rock show at the Pabst Theater. To help you plan the perfect date night, friends…

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When the paths of two Josh Albrechts cross, there's only one logical thing to do: start a podcast! Join new Cream City resident, Josh Albrecht, VISIT Milwaukee’s vice president of marketing and communications, and lifelong Milwaukeean, Josh Albrecht, on-air talent and…